Find Out How A Mathematician Improved Beer‏

Math might not have been your favorite subject, but math can be used to make your beer better. Now that I got your attention let me explain. I promise that there won’t be a test on this. It is just to show you how math can make everything awesome.

Have you ever sat down and wondered how your pint of Guinness Draught gets its iconic creamy head or why the perfect pint requires a two-part pour? The quick answer is nitrogen. A few days ago Guinness released a video explaining the story behind mathematician-turned-brewer, Michael Ash, pioneering Guinness Draught, the world’s first nitro beer. The video documents Ash’s four-year journey of experimenting with nitrogenation leading up to the launch of Guinness Draught in 1959.

Why nitrogen? As carbonated draft beers became popular in the 1950s, Ash realized that the tiny bubbles from nitrogen not only served as a way to dispense Guinness on tap but the substance also gave Guinness Draught the smooth, creaminess that it’s become synonymous with ever since.  So cheers to math and Guinness.

Reebok Classic Presents The Lemar & Dauley Capsule Collection

Reebok Classic has been spot on with their recent releases. From shoes to clothing Reebok Classic is bringing back ideas from back in the day and mixing it with technology from the present. If there is one thing that Reebok owns in the game of basketball, its heritage. From the brand’s start in the sport in the early 80’s, Reebok has helped define the basketball landscape with groundbreaking footwear, sponsoring some of the game’s most awe-inspiring athletes.

For Spring/Summer 2016 Reebok Classic has teamed up with high impact streetwear brand, Lemar & Dauley, to deliver a unique footwear and apparel capsule. Focusing on the brand’s rich 90’s basketball heritage, the designs feature iconic Reebok athletes Allen Iverson, Shawn Kemp, and Dominique Wilkins.  However, rather than placing images of these legends against a typical basketball backdrop, Lemar & Dauley reinterprets them as “Basketball Gods” and tells a unique story throughout the collection. Utilizing engineered prints and cut lines on elevated fabrics and reflective detailing, the collection delivers a fresh of breath air into the retro basketball landscape.

The Reebok x Lemar & Dauley  capsule will launch on Friday, March 25, 2016, just in time for Easter Weekend, and it will be carried exclusively at and VILLA.

These Drinks Will Always Make The Highlight Reel

Is your bracket busted? If so don’t worry about it. I am guessing everyone is feeling your pain. I am right there with you. With all the crazy upsets that happened your interest in the tournament might not fully be there. We are still going to sit down this weekend and watch all the games.

While you are watching the games might I suggest these three cocktails below that will make the games a bit more enjoyable?  These whisky-based cocktails are perfect to sip on as you sit back and watch all your picks fight for a spot in the championship game. As always please enjoy these cocktails responsibly.

The Buzzer Beater

1.5 oz. Captain Morgan Cannon Blast

0.5 oz. Cranberry Juice

Shake with ice and strain into a shot glass.

The Three Pointer

1.5 oz. Crown Royal Deluxe

.5 oz. Lemon juice

.75 oz. Simple syrup

Garnish with lemon wedge.

The Alley-oop

1.3 oz. George Dickel Rye Whisky

0.5 oz. lemon juice

0.25 oz. ginger syrup

1 tsp. simple syrup

0.75 oz. sparkling water


Mint leaves

Muddle, shake, and double-strain into a punch glassor coupe.

Spring Is In The Air With These Cocktails

Ah….do you feel that warm breeze? The temperature outside is perfect. Now all you need to do is take out the patio furniture from the garage and enjoy a nice beverage. Jack Daniel’s – the world’s best-selling family of whiskeys – has some really creative and unique cocktail recipes that celebrate the weather beginning to warm up.

Here are some cocktails that you can enjoy responsibly during the Spring months.

Grilled Tennessee Sour

Grilled lemons give this classic sour some edge

1.5 oz. Jack Daniels Single Barrel select

1 oz.  Grilled Lemon Juice

1 oz.  Raw sugar syrup

2 dashes Orange Bitters

1 oz. Soda water

1 mint sprig

Directions: Add first 4 ingredients to shaker filled with ice.  Shake and double strain over ice filled Collins glass. Top with soda and garnish with grilled lemon wheel, mint, and a straw. Grill lemons at home:  Cut lemons in half and dip in lightly in white sugar place face down on a 400 degree grill. Remove when grill marks begin to appear.

The Spring Fling

2 oz. Jack Daniel’s Single Barrel Select

3 lemon wedges

3 sprigs fresh thyme

3 sprigs fresh rosemary

1 oz. honey syrup

1 oz. ginger beer

Directions: Add two lemon wedges, 2 sprigs of rosemary and thyme to a shaker. Muddle to release oils from herbs and juice from lemons. Add honey syrup, Single Barrel Select, and fill with ice. Shake vigorously to combine, strain over an ice filled copper mug, and top with ginger beer. Garnish with lemon, rosemary, and thyme.

The Upper East Side of Lynchburg

2 oz. Gentleman Jack Tennessee Whiskey

1 oz. Dolin Blanc Vermouth

.5 oz. Chamomile tea syrup

2 dash lemon bitters

1 lemon wheel

Directions: Shake Tennessee Fire with citrus mix. Stain over ice and top with ginger beer. Garnish with a cherry. Make chamomile tea syrup at home: dissolve 1 cup of sugar in 2 cups of boiling water Steep 3 Chamomile tea bags for 4 minutes, cool and will store for 2 weeks.

Gentleman’s Tea Thyme

1 750 Gentleman Jack Tennessee Whiskey

1 qt chamomile tea chilled

1 cup honey syrup

1 pint fresh lemonade

2 lemons sliced into think rounds

1 bunch fresh thyme

Directions: Add all ingredients to the punch bowl stir well with a block of ice. Add thyme and lemons and serve.

Forbidden Fruit

1.5 oz. Gentleman Jack Tennessee Whiskey

1 oz. apple brandy

.5 oz. maple syrup

.5 oz. orange juice

.5 oz. lemon juice

1 oz. Korbel Brut California champagne

2 dashes citrus bitters

1-3 thin red apple slices soaked in lemon juice

Directions: Add first 5 ingredients to shaker filled with ice. Shake and strain over ice filled Collins glass, top with Korbel Brut. Garnish with apple slices, dash of citrus bitters, and a straw.

Some Say Allen Iverson Was Misunderstood

One of the most talked about players in the NBA in the past 20 years was Allen Iverson. Some loved him, while others loved to root against him. One thing that everyone could agree on was that Allen Iverson loved the game of basketball.

To this day, Iverson remains one of the most polarizing figures in sports history. Inundated with on-court accolades and off-court controversy, he elicited a true emotional reaction from every person he encountered – they either loved him, or hated him. There was no in-between.

The former, revered him for his heart and his hustle. It wasn’t hard to notice that Iverson left it all out on the court, putting up record numbers and enduring unrelenting punishment to his six-foot frame, only to get right back up for more. He played with an unrivaled fearlessness, prolific skill and an iconic style that earned the love of a city and the respect of fans across the country.

While Iverson’s character and talent captivated a slew of admirers, it procured just as many adversaries. He was condemned for his rocky past and distaste for authority. Drew criticism for unprofessional behavior and poor practice attendance. He was chided for his hairstyle, his tattoos and his tendency to say whatever was on his mind. At its worst, he was accused of playing “hero ball” before “hero ball” was even a thing.

But despite the assumptions of his critics, and perhaps even, the assumptions of his fans, Allen Iverson didn’t set out to make a statement with his style or cause controversy for the sake of it. Iverson just wanted to be himself…and win his game.

And while the stories and opinions will follow him, forever branding him as the game’s most controversial player, what he really was, was misunderstood.

The ‘Misunderstood’ takes inspiration from newspaper headlines and other notable quotes about Allen, both positive and negative, in a black and white colorway. The Question Misunderstood will be available on Friday, April 1 for $129.99 at Jimmy Jazz, Shoe Palace, Villa, and

Reebok Classics Has A Major Announcement

Reebok’s 20th Anniversary of the Question Mid, one of Allen Iverson’s iconic on-court sneakers that debuted 20 years ago in 1996.

The newest release is in collaboration with Washington DC sneaker boutique MAJOR, and takes inspiration from AI’s college experience in that city and his flashy style of play during his era there. The MAJOR x Reebok Question will be available in limited quantities for $180 in-store at MAJOR on March 18 at 11am, followed by an online release on the 19th. To honor the latest release of the iconic AI shoe, DC boutique MAJOR took inspiration from AI’s college team in impeccable form. The bold colorway combines an all-reflective material for the upper—inspired by Iverson’s flashy style of play—with the recognizable kente cloth graphic print from the uniforms of Iverson’s era with the team.

Below the icy blue outsole, you’ll find a graphic of AI’s bulldog tattoo, his first of many more that decorated his frame over the years. Further special detailing includes insoles printed with the zip codes of the Georgetown area of D.C.

Play Hoops With Lakers Star Julius Randle

Want to play hoops with Lakers star Julius Randle? You could if you live in the L.A. area. For #WhyNotWednesday, Verizon is partnering with the NBA to show how a better network makes for a better game. Verizon is releasing a new digital game called “Basket Blitz” that lets you play hoops on your phone or computer for the chance to win a flyaway to Los Angeles and an awesome Lakers experience! To enter, Verizon customers simply visit

Verizon will give also residents of Southern California the opportunity to play Basket Blitz against Lakers star Julius Randle in-person today (3/16) from 6-7 PM PT at the Glendale Galleria.

Verizon’s #WhyNotWednesday gives customers amazing access to cool experiences every week featuring the latest in music, sports, fashion, entertainment and technology. Follow @Verizon on Twitter for all the latest #WhyNotWednesday happenings.

Kendrick Lamar Surprises Fans In The UK

Many people may not know that the Reebok Classic Leather was born in the UK and raised in London.  The Classic Leather originally broke ground in 1983, and has withstood the test of time to become one of the most iconic sneaker styles.  From Bolton, UK to Boston, USA (where Reebok is based) and its understated, timeless design has provided a blank canvas for generation after generation.

To show how Classic Leather has evolved as a style staple all across the world, Reebok Classic united with brand ambassador Kendrick Lamar and leading UK creative talent to celebrate the brand’s most influential sneaker. Kicking off in London, Reebok Classic presented a fashion show at the legendary Tate Modern museum, featuring the Classic Leather styled apparel from some of the UK’s top designers – Agi & Sam, Katie Eary, Ashish, Holly Fulton, Matthew Miller, Christopher Shannon, Kesh, Sadie Williams, Alex Mullins and Cottweiler.  London based rapper Little Simz provided the soundtrack to the show with an intimate performance.

The Reebok Classic celebration then continued to Manchester with Kendrick Lamar descending on UK’s second city, spreading his message of inspiration and originality.  Reebok Classic and Kendrick Lamar surprised a group of kids at Manchester’s local community center, Wonder Inn, delivering a strong message of individuality to the city’s burgeoning creative youth talent who received a unique opportunity to recite their own spoken word.  Kendrick then traveled to Granada Studios, one of Manchester’s most historic spaces where he gave a powerful intimate performance for select guests.

Kendrick says, “With my music, I share and seek for understanding. Through a freedom of expression and originality. This is what Reebok is about- being original and authentic. My memories of Reebok go back to high school when I wore the Classic Leather. It’s a sneaker that identifies with culture and lets you express your own style, lets you stay true to yourself.”

Regarding the Classic Leather sneaker, “It means originality, self-expression, in the most sophisticated, classy way.  It means longevity,” said Kendrick Lamar.  “You can’t really go wrong with wearing Classic Reebok’s.”

The Classic Leather is currently available at and Finish Line and Journey’s.  The Classic Leather style is available for the whole family with adult sizes retail for $75, Grade School for $55, Pre-School for $50 and Toddler for $38.

Mtn Dew Pitch Black‏ Is Back

Hey everyone in the words of Ron Burgundy. “I have an important announcement!” Mtn Dew Pitch Black is back! The popular drink is back from hibernation. People have been patiently waiting, petitioning and begging for Mtn Dew Pitch Black to come back. Now people are dancing in the streets when they found out that DEW opened their vault in December 2015 to offer the coveted flavor in limited quantities for a limited time via a sweepstakes.

The classic flavor is available as a fountain drink and, in some participating Speedway stores, as a Speedy Freeze through June 2016.