Lifestyle

DEW Helps You Taste The Thrill Of Victory

We are still have a lot of NBA Playoffs ahead of us. The games have been great and so is the soundtrack of these games.  Joey BadA$$, in collaboration with Mtn Dew, has just released the music video for the single “Victory,” a motivational track that features lyrical nods to basketball.  The video is set to celebrate this year’s NBA postseason and features premier current Team DEW NBA Stars such as Russell Westbrook, Devin Booker, CJ McCollum, Myles Turner and Emmanuel Mudiay.

The ‘Victory’ music video was shot during a live performance from Joey Bada$$ during All-Star 2017 at DEW’s Courtside HQ Event in New Orleans. The collaboration is the first project from the DEWxNBA Courtside Project, a unique collaboration by Mtn Dew that brings together NBA players and trendsetters across style, art and music.

The hit song, which currently appears as the background track on TNT’s NBA playoff telecasts first dropped in February for NBA All-Star.

The Roots Of Fashion

If you are looking to upgrade your shirt collection for spring and the summer you might want to check out the Roots of Fight website. Recently Roots of Fight announced a new collaboration t-shirt with MSG to celebrate the sport of boxing.

Roots of Fight work with today’s most legendary athletes, innovators, and cultural icons. The new MSG t-shirt matches the same classic aesthetic that’s made them a favorite amongst celebrities and athletes like The Rock, Rhianna and more.

MSG is hallowed ground in the boxing world — the venue has hosted some of the most historic fights of all time — in March 1971, Joe Frazier and Muhammad Ali fought at the Garden in what later became known as the “The Fight of the Century.”

The just don’t have shirts that focus on boxing. No, they have a ton more sports themed shirts. They have shirts that showcase some of the legends in football, baseball, basketball, martial arts and even have themed collections. The shirts are ridiculously comfortable. They are soft and have a vintage look.

As a sneakerhead I dig the different color shirts to match my sneakers. There are a ton of possibilities to choose from at the Roots of Fight website. I am a big fan of the old school running backs. I was psyched to see the many legends of the gridiron that Roots of Fight had on their site. I got the Walter Payton and Barry Sanders shirts along with getting one of the icons in wresting with the Andre the Giant shirt.

Do your wardrobe a favor! Go to Roots of Fight website and pick up some stylish shirts, pants, jackets and hats that honor the best in all of sports.

Reebok Has Sneakers For All Sci-Fi Fans

Today is Alien Day. Reebok picked the best day to share some cool new kicks today. 1986 was a momentous year in cinema history. Not only did kick-ass heroine Ellen Ripley return to the silver screen in James Cameron’s Aliens, it also marked the debut of Ripley’s signature footwear: the iconic ‘Alien Stomper’ boots made especially for her by Reebok.

Answering the dreams of die-hard film fans and sneakerheads alike, Reebok will commemorate the moment by releasing a pair of highly collectible Alien Stompers this year.Drawing rich design details from the climactic duel between Ripley and the Xenomorph Queen, the ‘Final Battle’ pack is a nostalgic celebration of one of the most intense blockbuster finales in cinematic history.

The ‘Queen’ Alien Stomper was inspired by the gloss finish of the Xenomorph exoskeleton. A tribute to the deadly matriarchal villain, the shoes are assembled using high-sheen black patent leather and a toxic green glow that pulses beneath the translucent midsole as a nod to the Queen’s corrosive blood. To complete the ensemble, the Stomper’s signature forefoot strap is embroidered with ‘XX121’, the code designation given to the extraterrestrial species.

The ‘Powerloader’ Alien Stomper, inspired by Ripley’s battle-ready cargo suit, is an impressive work of art. Icy orange outsoles complement the striking ‘safety yellow’ leather upper, while red arrows reference the suit’s hydraulic movement. Debossed ‘PWL’ heel graphics and call-outs clarify the model’s identity, including the P-5000 serial number. As a nod to the canopy that protects Ripley during the final showdown, mesh panels overlay the Reebok logo, while quilting on the tongue and insoles evokes the industrial mechanoid’s upholstery.

The unisex sized shoes will be packaged inside an ornate box that is also dripping with symbolism. Reebok designers immersed themselves in the film’s folklore, combing the Internet for obscure visual references and freeze-framing repeatedly to unlock minute details hidden in the loading dock where the final battle takes place.

The Queen’s chamber (inner box) is decorated with an alien hive pattern, while the Powerloader bay (outer box) is modeled after the chamber that houses the suit. For the outer box, there is a green splatter that references the alien’s acid blood burning through the container as well as key design cues that take direct references to the outer lock door, and various hidden details that reference “Aliens” as well as Reebok mythography.  The inner box, inspired by the Alien Hive, has a distinctive pattern that hides Xenomorphs, face huggers, and eggs, and also incorporates design details from the body of the ship, including the iconic floor grates, air outtakes, and hazard stripes from the Powerloader.

The lavish cube is made by hand, using high-gauge cardboard which has been printed using multiple techniques and then debossed to add depth and texture. Tucked away safely inside, each shoe is stored in a separate drawer.

The Reebok Alien Stomper ‘Final Battle’ pack will release for $325 in unisex sizing on July 18th, 2017, paying homage to the original film release date for the “Aliens” movie.

Move Over Unicorn Frappuccino There Is A New Drink In Town

If you are looking to up your unicorn drink game then Captain Morgan has you covered. From multicolored drinks to food and make up products, the unicorn and rainbow trend has reached new heights on social media. For 21 years old and older fans of the trend looking for an elevated drinking option, Captain Morgan has cocktail that will satisfy all of their colorful cravings.

The Loco Unicorn cocktail is made with the new Captain Morgan LocoNut and looks like sparkly, liquid cotton candy and tastes like a sweet, coconut creation. Captain Morgan LocoNut is a summer-inspired shot that blends Caribbean rum and spices with seasonal flavors – including real coconut liqueur.

Loco Unicorn

6 oz. Coconut Water

2 oz. Captain Morgan LocoNut

0.25 oz. Grenadine

0.25 oz. Genuine Curacao Liqueur

Instructions: Wet the rim of a 13 oz. highball glass with water and dip the glass in edible glitter to form a rim. Fill the glass with ice, and then add the coconut water and Captain Morgan LocoNut. Stir with a straw or spoon. Drizzle the Grenadine over the cocktail first so it sits at the bottom, and then drizzle the Curacao second, so it sits on the top.

Carolina Blue Kicks Hotter Than The Summer

The title of this post is a slight variation on a Jay-Z song just like these Air Jordan VII’s are a slight variation from the original shoe from back in the day. The 1992 release of the Air Jordan VII coincided with number 23’s turning point from emerging star to legendary player. He laced them up in pursuit of his second title and again during that summer’s global conquest, going from a hardwood name to a household name somewhere along the way. In this latest edition, the iconic release goes back to the beginning, paying tribute to MJ’s alma mater with a University Blue upper in a colorway not seen since 2010. These kicks are on sale this Saturday at 10 AM EST on the SNKRS app and where Air Jordans are sold.

Enjoy The Kentucky Derby With These Cocktails

Early next month on Saturday, May 6 marks the 143rd anniversary of the Greatest Two Minutes in Sports! Are you getting some friends to come over to watch it? If you are I wanted to share some bourbon and cocktail suggestions for your Derby spring parties.

The much coveted and rare Blade and Bow 22-Year-Old Kentucky Straight Bourbon Whiskey will finally be re-released to coincide with Derby in 10 select markets around the country. This award-winning bourbon is perfect for slow sipping or creating a luxurious Mint Julep.

The Mint Julep with Bulleit 10 Year Old is a premium version of the classic Derby drink, while the Blade and Bow “New” Fashioned was created with the spirit of spring in mind and is a great alternative to the julep.

Blade and Bow 22-Year Old Kentucky Straight Bourbon Whiskey

Beginning in April, an extremely limited supply of Blade and Bow 22-Year Old will be re-released for the first time since its launch on Derby Day, 2015. Keep an eye out at leading bourbon retailers and help commemorate the 82nd anniversary of the opening of legendary Stitzel-Weller Distillery in Kentucky on the first weekend in May.

Mint Julep

1.25 oz. Bulleit Bourbon 10 Year Old

1.5 tsp. sugar

Fresh mint leaves

Water

Directions: Muddle mint leaves, sugar and splash of water in a rocks glass or julep cup. Add Bulleit 10, water, and fill glass with crushed ice and stir. Garnish with fresh mint.

Blade and Bow “New” Fashioned

In an old fashioned glass (or rocks glass, whichever is readily available)

1.25 oz. Blade and Bow Kentucky Straight Bourbon Whiskey

1.5 oz. simple syrup

Muddle 1 orange slice

Add ice

0.75 oz. St-Germain

Stir

Have You Tried A Hennessy Mint Julep?

As we get closer the Kentucky Derby people start wanting to make Mint Juleps. Have you ever tried one with Hennessy? A uniquely American cocktail made of mint, sugar, bourbon and ice, the Mint Julep has been the official cocktail of the Kentucky Derby since 1938. But before the Civil War made foreign products like Cognac hard to come by in the South, Mint Juleps were in fact made with the French spirit.

So why not get back to this classic cocktail’s roots with a French twist on an American tradition, made with Hennessy V.S.O.P Privilège? The world’s first and favorite V.S.O.P Cognac blends over 60 eaux-de-vie to achieve perfect harmony – a natural balance of strength and smoothness with a long-lasting finish.

Georgia Mint Julep

• 2 oz. Hennessy V.S.O.P Privilège Cognac

• .25 oz. Apricot Brandy

• .25 oz. Heavy simple syrup (2:1)

• 8 tender mint sprigs (slim stems)

• Garnish: Mint Sprig, sprinkled powdered sugar

• Glass: Julep Cup

Method: Place 8 mint sprigs in the bottom of the julep cup, add the liquids, now fill half full with crushed ice, stir to combine and chill, top with more crushed ice to just above the rim of the glass.  Garnish with a fresh mint sprig and a small dusting of powdered sugar on top.

Blade and Bow 22-Year-Old Releasing For Derby Day

Derby Day is a day that many people look forward to. This year will be extra special. This month, an extremely limited supply of Blade and Bow Kentucky Straight Bourbon Whiskey 22-Year-Old will be re-released for the first time since its launch on Derby Day 2015.

Due to the rarity and renowned craftsmanship of the legendary Stitzel-Weller Distillery, demand for Blade and Bow 22-Year-Old exceeded even our wildest expectations. The re-release of Blade and Bow 22-Year-Old honors the 82nd anniversary of the opening of Stitzel-Weller Distillery and continues to epitomize the artful passion of Stitzel-Weller. I’ve attached a fact sheet with all the details.

Since its release, Blade and Bow 22-Year-Old has been recognized by many respected spirits awards including: Named “Best Straight Bourbon” and awarded Double Gold at the 2015 San Francisco World Spirits Competition, Awarded a score of 99 and Chairman’s Trophy  at the 2016 Ultimate Spirits Challenge, Best Bourbon 10 years and over from multiple barrels from Jim Murray’s 2017 Whisky Bible

Blade and Bow has a lot to celebrate this year, and is doing so leading into Derby weekend with A Stitzel-Weller Affair on May 5. The event includes a seated dinner by Chef Ford Fry of The Optimist and a private performance by Grammy-award-winning Steep Canyon Rangers.

DEW Parties With G-Easy and Virgil Abloh

G-Eazy and Virgil Abloh performed last weekend at the DEW Label Motel in Palm Springs. Label Motel launched the DEW Label Series with a motel takeover that completely transformed the everyday into a bold and refined experience during one of the hottest music festivals of the year.

Enjoy The Season With Smirnoff

The weather is better now that we are done with winter and on to the spring season. A lot of us are looking to enjoy this season by hanging outside. Now you can get rid of those winter blues by inviting friends over for a BBQ.

Smirnoff is here to help you celebrate these warm weather vibes with a few seasonal cocktails. Whether you’re looking for a spring punch for your next brunch or fun spritzer to mix up yourself these cocktails will give you the spring-time flavor you’ve been waiting for without breaking the bank. For those looking to get ready for beach season there is the Smirnoff Spiked Sparkling Seltzer – one can comes in at just 90 calories. It’s the perfect ready-to-drink beverage to enjoy without feeling guilty afterwards.

Sunrise Over Moscow Mule (courtesy of Jay and Leah from The Gastronom)

Cocktail:

1.5 oz Smirnoff No. 21 vodka

2 oz Fresh squeezed orange juice

.5 oz fresh squeezed lime juice

4 oz ginger beer

Fill copper mug with crushed ice. Add vodka, orange juice and lime juice into the mug. Stir and top with ginger beer. Garnish with candied ginger.

Ice pops:

1.5 oz Smirnoff No. 21 vodka

2 oz Fresh squeezed orange juice

.5 oz fresh squeezed lime juice

4 oz ginger beer

Add all ingredients into a bowl and whisk to mix completely. Pour mixture into ice pop molds and place into freezer. After about 90 minutes, insert sticks into the molds. Allow ice pops to freeze overnight.

Raspberry Brunch Punch (Serves 1)

1.5 Ounces Smirnoff Rasberry

3 Ounces Pineapple Juice

Raspberries and Pineapple Slice for Garnish

Lime Cooler Spritzer (Serves 1)

1.5 ounces Smirnoff Lime Vodka

1 ounce Cranberry- Apple Juice

2 ounces Club Soda

Apple wedge for garnish

Smirnoff Spiked Sparkling Seltzer

Only 90 calories (one of the lowest on the market), 1g carbs, zero sugar, no artificial sweeteners and offers a 4.5% alcohol by volume (ABV).