Lifestyle

August 16th Is National Rum Day. Where’s The Bacardi At?

This Sunday is looking to be a great one since it is National Rum Day. To celebrate Bacardi has set up some great tasting cocktails for you to enjoy. Just make sure that even though there a ton of fun recipes you can choose from please enjoy them responsibly.

When you are celebrating National Rum Day on August 16th with either a brunch or soaking up the sun at a rooftop pool party, bring BACARDI along to celebrate your day in the sun and your night in the spotlight. Since the holiday falls on a Sunday this year, Bacardi have dubbed it Rum Day Fun Day.

Upgrade Your NFL Gear This Year

We are less than a month away from the 2015 NFL season. Does your favorite game day shirt have too much chicken wing sauce from last year on it? If so why not pick up some new gear from the new NFL clothing line?

The NFL recently just launched their 2015 Men’s, Women’s, and Tweens/Juniors Apparel campaigns featuring players and celebrity fans. Notable fashion influencers Jamie Chung, Erin Heatherton, Alyssa Milano, Dascha Polanco and Tika Sumpter are featured in the Women’s campaign, while the Tweens/Juniors highlights Madison Pettis. Super Bowl XLIX champion Julian Edelman of the New England Patriots and Super Bowl XLV champion Jordy Nelson of the Green Bay Packers will headline the Men’s Apparel campaign, showcasing the versatility of NFL apparel.

The celebrity fans will be featured in print and digital ads and will serve as social media ambassadors, highlighting their distinctive fashion and favorite trends while wearing the teams they love. The NFL Women’s Apparel campaign returns for its sixth installment while the Tweens/Juniors campaign celebrates its third year.

NFL Men’s Apparel celebrity stylists, Jace Lipstein of Grungy Gentlemen and Stephanie Higgs created looks for Nelson and Edelman, respectively. Both players will be fashion ambassadors throughout the season, showcasing how fashion and football go together every day.

NFL Apparel is available at NFLShop.com.

Kendrick Lamar Shows Off His Reebok Classic Collection

Kendrick Lamar continues to rock his Reebok Classics. Last week he was wearing the Reebok Classic Ventilator ST while he was performing at the Outside Lands in San Francisco. This shoe is sophisticated and clean, just like Kendrick’s style, making it the perfect choice for his August 8th concert at the major music festival.

After his performance, Kendrick was spotted backstage swapping his Reebok Classic Ventilator ST’s for a pair of Reebok Classic Furylite Jetsetter.

Step forward this season into the newest iteration of the Reebok Classic Ventilator, the ST. Reebok has updated the original shoe in a Sophisticated Tech pack that highlights tiny details in its design, making it a fashion forward twist on a classic style. Since the 90’s, the Ventilator has been a time-honored original that keeps feet cool during casual kick-around time and has now been re-energized with high-end detailing to pair with its superior comfort. Get your pair today for $79.99 at Finish Line, Sneaker Villa, Shoe Palace, Urban Outfitters and Reebok.com.

The Furylite Jetsetter, descended from the iconic Reebok Classic Insta Pump Fury, is a fashion forward shoe that combines cutting edge looks with incredible comfort. You can grab a pair now at Finishline.com, Jimmy Jazz, Eastbay and Reebok.com for $75.

Pass On The Awareness

Guys, we seem to not want to go to the doctor. We fear sitting in that room waiting for a checkup. Yet it is better to be in the know. When was the last time you went for a physical? If it has been way too long for you to remember, maybe you should make an appointment sooner rather than later.

To help push you into the doctor’s office the USA Rugby, the Australian Rugby Union and Astellas Pharma have partnered to launch the #pass4prostate challenge. This is a social media campaign designed to generate awareness of prostate cancer and support a donation of up to $125,000 from Astellas to four research and advocacy organizations.

From now until the end of September in support of Prostate Cancer Awareness Month, you can record a video of you catching an inanimate object, mentioning why prostate cancer awareness is important to you and then passing that object, rugby-style, symbolically to a friend or family member. Astellas will donate $5 to prostate cancer advocacy organizations for every qualifying submission with the #pass4prostate hashtag posted to Facebook, Twitter or Instagram, up to a maximum contribution of $125,000. Example videos from top professional rugby players, information on how to register to win rugby-themed prizes and further details can be found at www.pass4prostate.org.

You Are Not Gonna Want To Sleep On The Latest From Goose Island Beer

The good folks over Goose Island Beer Company, who are the pioneers of bourbon barrel aged beer are lettings us now what is in store for the end of 2015. There are six variants with a new bottle design of the award-winning Bourbon County Brand Stout that will once again hit shelves of select retailers on Black Friday, on a limited basis.

The 2015 Variants are:

Bourbon County Brand Stout: The Original. Its nose is an intense mix of charred oak, chocolate, vanilla, caramel and smoke. One sip has more flavor than an average case of beer. Available nationwide.

Bourbon County Brand Coffee Stout: Everyday Goose Island smells Intelligentsia’s coffee roasting next to the brewery. This world class roaster puts the same craftsmanship into their coffee as Goose Island does with its beer. Each year this excellent coffee stout is made with a different bean variety, chosen in collaboration with our brewers and Intelligentsia’s experts. With the change in coffee comes a change in the flavor profile, making each release truly unique from the previous years. The 2015 incarnation features Intelligentsia Los Delirios coffee from Nicaragua. Available nationwide in limited quantities.

Bourbon County Brand Barleywine: Aged in the third-use barrels that were once home to Kentucky bourbon and then the renowned Bourbon County Stout, this traditional English-style barleywine possess the subtlety of flavor that only comes from a barrel that’s gone through many seasons of ritual care. The intricacies of the previous barrel denizens – oak, charcoal, hints of tobacco and vanilla, and that signature bourbon heat – are all present in this beer. Hearty and complex, Bourbon County Brand Barleywine is a titan and a timeline; a bold, flavorful journey through the craft of barrel aging. Available nationwide in limited quantities.

Bourbon County Brand Regal Rye Stout: Stout aged in rye whiskey barrels with blackberries, Luxardo candied cherries, fresh sour cherries and sea salt. Developed by the team of Goose Island brewers, this year’s recipe was especially collaborative. The brewers submitted recipes, held a roundtable discussion dissecting each and in the end landed on Bourbon County Brand Regal Rye Stout. Available nationwide in limited quantities.

Proprietor’s Bourbon County Brand Stout: The third annual release of Proprietor’s is aged in bourbon barrels and features maple, toasted pecans and guajillo peppers and is the brain child of female brewery, Di Rodriguez. This variant is meant to show Goose Island’s immense gratitude to their neighbors in Chicago – the loyal and adventurous fans whose support helped bring Bourbon County Brand Stout to towering new heights. Each year this release will differ from the previous year; a special variant created for Chicago and unique to the year it was released. Available only in Chicago.

Goose Island Rare Bourbon County Brand Stout: Back in 1979 the folks at Heaven Hill Distilleries filled a handful of new freshly charred American white oak barrels with some of their finest whiskey. It is rare for Bourbon to age in barrels for more than twenty-three years. But these barrels patiently sat for over thirty years. The extra years developed a distinct and complex character that makes them truly one-of-a kind. We filled those barrels with Bourbon County Brand Stout, and then stored them away in our Chicago Barrel House to age for two more years. With these rare barrels from our friends at Heaven Hill we believe this is one of the finest beers we have ever produced. This is Goose Island Rare Bourbon County Brand Stout for 2015.

In 1992, Goose Island pioneered bourbon barrel aged beer, paving the way for an entirely new category in the beer industry. This year, in addition to debuting six variants, including Rare, Goose Island’s in-house production team will release a short video series on the iconic beer brand called ‘Grit & Grain’.

The nine part Grit & Grain video series follows the full story of our iconic and highly coveted Bourbon County Brand Stout. From the loggers that down the trees used to make bourbon barrel staves, to the distillers themselves, the series will reveal a unique cast of characters and locations while informing viewers on what it really takes to make Bourbon County Brand Stout ready by Black Friday.