Lifestyle

Bud Light Offers Area 51 Aliens Free Beer

Bud Light set out to up the ante on the Area 51 raid scheduled for Friday, September 20, by offering free Bud Light to any alien that escapes Area 51 – and that was only the beginning.

The thought of offering America’s favorite light lager to creatures from another world got Twitter users buzzing, and Bud Light doubled-down on the promise by serving up a Bud Light Area 51 special edition label.

Fans immediately hopped on board with the thought of a limited-edition label, and Bud Light shared that if this tweet receives 51,000+ RT, they will make the label a reality.

A Bud Light spokesperson behind the mission shared, “Whether you’re from this planet or another galaxy, nothing says ‘welcome to our planet’ like a few beers. The way we see it, there’s no better way to show these aliens ‘we come in peace’ than a few BLs. Who knows? Maybe a few beers will make this a party rather than a raid.”

Stella Artois Has Improved The Red Cup

Just in time for the 4th of July, Stella Artois is dethroning the OG red party cup and making summer parties a little bit fancier with the release of its Red Stella Cup.

This summer Stella Artois is dethroning the OG red party cup and helping party-goers step up their game with the debut of its newRED STELLA CUP, a combination of the red plastic party cup and Stella’s famous chalice.

Meant to go anywhere your classic red cup would, the RED STELLA CUP is perfect for all those “no glass allowed” moments that make summer, well, summer. Flip to a red cup with a stem, but make sure to write your name on it so no one snags it for their next summer hang because RED STELLA CUPS are durable enough to last party after party.

The first 1,000 people to order the RED STELLA CUP will snag a 6-pack for free to share with friends (or keep them to yourself, we’re not judging). Missed the free ones? Head to stellaartois.com/redstellacup to grab a 6-pack of RED STELLA CUPS for the price of $10.00, or snag a full party pack of 24 for $30.00. You can count on it being a game changer, literally.

Pour a Stella, lift one up, snap a photo and share using @StellaArtois and #RedStellaCup.

Being Basic Can Make You Rich

Flower crowns, flash tats and boomerangs… basic, basic and basic – amirite?

This summer, BON & VIV Spiked Seltzer is rallying America to finally break up with basic – starting with the #1 offender, vodka soda – and reach for a better basic – BON & VIV Spiked Seltzer. With seven light and refreshing flavors, 0g of sugar, 4.5 percent ABV and IG-worthy colorful cans, BON & VIV Spiked Seltzer is the better way to enjoy a summer basic without sacrificing taste.

BON & VIV wants to put those boring choices behind you by offering a chance to win $30,000 to ban basic and choose a better basic.

To enter:

  1. Follow BON & VIV Spiked Seltzer on Instagram, Twitter or Facebook
  2. Tell the brand how you’re going to ban basic and choose the better basic this summer and use #BONandVIV and #contest
  3. The winner will uphold the ban on basic from July 15 through the last day of summer, and take a quiz at the end of summer to test their better basic knowledge

Celebrate The 4th Of July With Smirnoff

There’s no better way to celebrate this Americana holiday than with fun cocktails made with the world’s No. 1 vodka, Smirnoff No. 21 Vodka and the drink of summer, Smirnoff Red, White & Berry!

No matter if you’re enjoying a beach day with the family or sitting back and enjoying the fireworks, Smirnoff has easy-to-make cocktails that are perfect for everyone. Back for a limited time only, Smirnoff Red, White & Berry offers a mix of cherry, citrus and blue raspberry flavors that blend perfectly into any cocktail.

And the fun doesn’t stop there! The smooth-tasting and gluten free Smirnoff No. 21 Vodka serves as the perfect base for our Smirnoff Peach Tea Lemonade that is sure to be a hit at all festivities around this Independence Day.

Red, White & Berry Crush

Ingredients:

·         1.5 ounces Smirnoff Red, White & Berry

·         4 ounces raspberry lemonade

·         2 ounces lemon-lime soda

·         Garnish: lemon wedges and fresh raspberries

Directions:

Fill a tall glass with crushed ice. Add vodka and raspberry lemonade. Top with lemon lime soda. Stir gently to combine. Garnish with lemon wedges and fresh raspberries.

Red, White & Berry Sangria

Ingredients:

·         ½ cup Smirnoff Red, White & Berry

·         1 cup white cranberry juice

·         1 (750ml) bottle Pinot Grigio

·         1 cup lemon-lime soda

·         1 cup blueberries

·         1 cup raspberries

·         1 cup blackberries

·         1 cup honeydew chunks

Directions:

Fill a large pitcher with fruit. Add vodka, cranberry juice, and Pinot Grigio; stir to combine. Store in the refrigerator for at least 4 hours, or overnight. Stir in lemon-lime soda right before serving.

Peach Tea Lemonade

Peach Simple Syrup

Ingredients

·         3 peaches, pitted and roughly chopped

·         1 cup granulated sugar

·         1 cup water

Peach Tea Lemonade

Ingredients

·         1 ½ cups Smirnoff No. 21 Vodka

·         8 black tea bags

·         2 cups boiling water

·         4 cups cold water

·         1/2 cup freshly squeezed lemon juice

·         1 batch peach simple syrup (recipe above)

·         Garnish: peach slices and fresh mint

Directions:

1. To make the simple syrup, combine peaches, sugar, and water in a large saucepan. Bring the mixture to a boil. Using a potato masher or wooden spoon, break up the peaches. Turn down the heat to low and simmer for 5 minutes. Remove the pot from the heat and allow the mixture to come to room temperature. Strain. If you’re not using the mixture immediately, transfer to an airtight container and store in the fridge for up to 1 month.

2. To make the cocktail, add the tea bags to a heatproof pitcher. Pour the boiling water over the tea bags and allow to steep for 3 minutes. Remove the tea bags and stir in the cold water, lemon juice, peach simple syrup, and vodka. Place the pitcher in the refrigerator to chill for at least 4 hours.

3. When you’re ready to serve, fill a mason jar or tall glass with ice and add the tea. Garnish with peach slices and fresh mint.

Americana Faux-Jito

Ingredients:

  • 3 oz. Smirnoff Ice Red, White & Berry
  • 1 oz. Smirnoff No. 21 Vodka
  • 4 cherries
  • 4 raspberries
  • 2 basil leaves
  • 2 oz. lemon juice
  • 1 lemon wedge
  • 1 sprig of basil

Jonathan Van Ness Teams Up With Smirnoff

Last night, Smirnoff and Queer Eye star Jonathan Van Ness hosted a “House of Pride,” event to celebrate the LGBTQIA+ community. The event is part of Smirnoff’s long-standing commitment to the LGBTQIA+ community and their 2019 “Welcome Home” campaign to roll out the welcome mat for the millions of global LBTQIA+ community and allies traveling to New York for Pride celebrations.

“House of Pride,” a home-inspired, immersive pop-up experience features six insta-worthy rooms where Smirnoff pays homage to – and celebrates – the history of the LGBTQIA+ community and cheers to the future of the community.

During the night, Jonathan Van Ness had an epic grand entrance from a rainbow taxi, sipped on speciality Smirnoff cocktails inspired by the global LGBTQIA+ community and cheered to Pride Month while floating through the pop-up experience with guests.

The Real Men of Genius Are Back

Do you remember Bud Light’s, “Real Men of Genius” campaign from the late 90s and early 2000s? If not, here’s a quick reminder. Bud Light is updating this iconic campaign with a twist for the modern age by celebrating the people who make social media and the internet great, renaming it “Internet Heroes of Genius.”

This morning, seven “Internet Heroes of Genius” spots will rolled out on Bud Light’s YouTube channel including Online Encyclopedia Hero, Snapchat Lens Hero and Person That Still Uses Middle School Email. Additionally fans have the opportunity to share their internet achievements by tweeting at Bud Light for a chance to receive a custom salute throughout the day.

“The ‘Real Men of Genius’ campaign is one campaign that our Bud Light followers have continued to reference in memes, gifs and social content, so after years of requesting for it’s return, it was only right we pay the tribute and raise a digital glass to today’s real internet heroes,” says Conor Mason, Bud Light Digital Director.

Patrick McCaw Gives His Raptors Teammates A Royally Cool Gift

In honor of Toronto’s Big win, three-peat Champion Patrick McCaw is gifting the 2019 championship team with a bottle of Crown Royal XR – one of Crown Royal’s rarest and most celebrated whiskies.

McCaw had the following to say about the team’s accomplishment:

“It’s been a historic journey for this team and I’m proud to have been a part of it. Above all, I’m grateful for my teammates and for their determination to be crowned the 2019 Champions, so I’m gifting each of them with a bottle of Crown Royal XR, an extra rare whisky that’s made right here in our own backyard in Canada. Cheers to a great season and I look forward to what’s next for this team.”

Hennessy x Felipe Pantone Unveil NEW Collab for V.S Limited Edition

Hennessy’s newest artist collaboration with world-renowned artistic pioneer, Felipe Pantone, for the 9th annual V.S Limited Edition release.

Hitting shelves this July, the Argentine-Spanish contemporary artist’s design embodies themes of his signature work: kinetic art, installations, graffiti and design, characterized by the use of bold colors, geometrical patterns and Op Art elements. The Hennessy V.S Limited Edition by Felipe Pantone is based on the artist’s original artwork “W-3 Dimensional Three Stars,” a piece inspired by Hennessy’s past.

Pantone’s visual language resonates in a collision of mesmerizing color, bold graphics and 3D illusions, while his technique explores an appreciation of history that is constantly being transformed by forward-looking technology. The bottle is the latest in Hennessy’s series of collaborations with internationally renowned artists previously including JonOne, KAWS, Futura, Shepard Fairey, Ryan McGinness, and most recently, Vhils.

Smirnoff Starts Up The Fun FUND

Smirnoff Seltzer is launching the Fun FUND. The Smirnoff Seltzer Fun FUND is as simple as it sounds – it will pay for the fun stuff consumers want to do this summer!

By now you’ve probably heard, Smirnoff Seltzer teamed up with pool float company FUNBOY to bring one of the hottest pool floats of the summer. All net profits from the sales of those floats will go towards the Smirnoff Seltzer Fun FUND, with the goal of funding consumers’ fun all summer long.

Have you been dreaming of taking that once-in-a-lifetime trip to Greece but haven’t quite kicked the iced coffee habit long enough to save for it? Or maybe you’ve been dying to throw your puppy the birthday party of his dreams. Or maybe you’re like me and would love to spend a long weekend on a yacht with your BFFs. Whatever you’ve been dreaming of doing this summer, it is now possible thanks to the Smirnoff Seltzer Fun FUND!

Entering for the Smirnoff Seltzer Fun FUND is easy for anyone interested in having their fun funded this summer! All you have to do is go to @SmirnoffUS on Instagram or Facebook and let them know how much money you need and what summer fun activities you’d use the money for in the comment section of the most recent Fun FUND post. Winners will be awarded continuously all summer.

Get Your Dad Cooking The Right Way This Fathers Day

If you are looking to get something unique for dear ol’ dad might we suggest the Big Green Egg is 10 cooking styles in one. You can bake, smoke, BBQ, Stew, Braise, Roast, Stir-Fry, Sear, Grill and Griddle. The possibilities are endless with the EGG. There’s no need for multiple products when one stands the test of time.  From crisping appetizers and entrees to sweetening desserts, the Big Green Egg EGGceeds expectations. It delivers EGGcellent taste with simplicity. Simple-to-use and quick to heat up, Big Green Egg whips up a full three-course meal.

If pizza is your dad’s thing then check out the Roccbox Pizza Oven - Elevate your outdoor parties with the newly available tabletop stone oven, Roccbox, that bakes a perfect pizza in 60 seconds. With a pop of lime green color and the performance of dancing flames, Roccbox becomes the center of the party. Roccbox is a beautiful tool to complement any outdoor kitchen. And, there’s a theater of dining that comes with a Roccbox oven: the flames, the heat and watching food rise and sear as if in fast forward. All the while, working to produce a quick pie that will feed a large group.