Nike Releases The Air Max Plus 97

Remember the revolution? 1987 saw the birth of the Air Max lineage, showcasing visible Air for the first time. What began as an experiment in cushioning soon evolved into an icon on the track – and the streets. Over the years, it’s been reimagined and retooled, but the heritage always remains.

For this release and all other Nike shoe releases make sure you download the Nike SNKRS app.

Budweiser Takes A Few More Steps To Go Into Space

Do you remember the story earlier this year that talked about Budweiser unveiling its ambitious plan to go to Mars? Well guess what they are moving in the right direction. Next month, the brand will send its first experiments to the International Space Station in its first step to reach the long-term goal of being the first beer on Mars— because if you can’t bring a beer to Mars, why go?

The King of Beers is working towards creating a microgravity brew by sending barley, a key ingredient in the iconic Budweiser recipe, to the International Space Station. The two experiments, seed exposure and seed germination, will evaluate how barley reacts in a microgravity environment.

These barley experiments will be conducted via SpaceX’s upcoming cargo supply mission, launching on December 4 from Cape Canaveral Florida. The seedlings will be in orbit for exactly 30 days before being brought back down to earth for Budweiser’s innovation team to analyze – setting the foundation and blueprint for Budweiser’s next move in brewing the beer of the future!

“Budweiser is always pushing the boundaries of innovation and we are inspired by the collective American Dream to get to Mars,” said Ricardo Marques, vice president, Budweiser. “We are excited to begin our research to brew beer for the red planet.”

Everyone Wanted To Be Like Mike And Now You Can

As a kid growing up in the Chicago area in the early 90’s I was a big Michael Jordan fan. Air Jordan’s were and still are it for me. I rock J’s with all of my outfits. Heck I even got married in the Air Jordan XI. One of the best commercials starring Jordan was when he got a theme song from Gatorade. You could find everyone singing Like Mike on the court when they were shooting hoops with their friends.

Now Gatorade and Jordan Brand – two iconic brands that played an integral part of Michael Jordan’s illustrious career – have collaborated on a footwear and apparel line that launches November 2017.

The “Like Mike” collection pays homage to the globally recognized “Be Like Mike” campaign from Gatorade and combines Gatorade branding with Jordan footwear and apparel silhouettes. It integrates legacy designs with modern innovation and combines each brand’s style and soul to inspire and fuel today’s athlete, just as the campaign did.

Collection Highlights:

The collection includes the Air Jordan VI “Like Mike” and Air Jordan XXXII, as well as a selection of shirts, hats and more – all featuring Gatorade-inspired colors.

• The Air Jordan VI “Like Mike” commemorates the year Jordan first partnered with Gatorade and starred in the “Be Like Mike” campaign. It’s also the year he won his first NBA Championship. The shoe features Gatorade’s signature orange-green colors within the upper and integrates the iconic lightning bolt on the insole and lace lock. (Price: $190)

• The Air Jordan XXXII, representing the intersection of luxury craft and modern innovation, incorporates Gatorade’s signature orange color throughout the design and lightning bolt on the outsole. (Price: $160)

• Featured in the collection is a set of long- and short-sleeve shirts, a hat and jacket, all sporting a Be Like Mike-inspired logo with the iconic Gatorade lightning bold replacing the “I” in Mike.

The collection will be available just in time for the holiday season on Nike.com and Footlocker in major cities across the country as well as select items on Gatorade.com.

• Apparel – available now

• AJ VI Like Mike – available 12/16

• AJ XXXII Like Mike – available 12/16

Plus since we all want to be singing Like Mike again here is the video from back in the day.

Book Some Homes That Look Like They Are From Wes Anderson Movies Now On Airbnb

From classic novels to cinematic master pieces, homes on the Airbnb platform often draw parallels to fictional universes among wanderlusting travelers. Travel can often imitate art and certain places can appear to mimic storyboards straight from film Sent this to Mike too.

Today, Airbnb is chronicling bookable homes that share the signature whimsical aesthetic and pastel color palette of the cult filmmaker that brought to life The Royal TenenbaumsMoonrise KingdomThe Life AquaticThe Grand Budapest Hotel and more.

You know these “accidental”listings when you see them; from a house in Prince Edward dubbed the ‘Mr. Anderson House’, which features film-themed rooms, to the eccentric ‘Darling Mansion’ complete with a decadent ‘drawing room’ where one might catch an imbibing Alistair Hennessey, plus a refurbished vintage 1920’s tram on the edge of the Lauriston forest in Australia. These Airbnb listings share the signature characteristics of the cult classic films – blink and you might believe you’ve stumbled into the Republic of Zubrowka and New Penzance.

Captain Morgan Has Your Holiday Outfit Covered

Are you going to an ugly Christmas sweater party this year? When you get your invitation to this year’s ugly sweater or white elephant party, there’s no need to worry about rummaging through thrift stores or heading to the North Pole and back for the perfect ensemble or gift. This year, the Captain is here to help you #HolidayLikeACaptain with special Captain-themed sweaters and onesies that are sure to be a hit at ugly sweater and holiday parties everywhere.

These items are going fast. So if you don’t want to miss out make sure you go to HolidayLikeACaptain.com now!

Reebok Presents The DMX Run 10 With Rapper Cam’ron

Reebok Classic and global hip-hop artist Cam’ron announced their collaboration on the DMX Run 10 Cam Ron.  As the latest shoe collaboration in Cam’ron and Reebok’s longstanding relationship, this new shoe steps away from the Reebok Ventilator Supreme that the past two collaborations have focused on and takes a leap into the future with the DMX Run 10 silhouette.  Always bold in his personal style, Cam’ron’s new drop is no different but focuses on the sleeker element of his progressive look.

Inspired by Harlem Nights, the fresh take on the classic DMX Run 10 Cam Ron silhouette is featured in a blackout colorway that is bound to turn heads and make this silhouette the must-buy shoe on the season.  As one of the shoes at the forefront of technological innovation, the DMX Run 10 features unique DMX cushioning that has made it the best shoe for both function and style over the years.  The shoe features an EVA midsole that offers cushioning for each step, a leather upper for a comfortable fit, and a back tab for an easy-on, easy-off approach.

This unique take on the Reebok DMX Run 10 highlights material reminiscent of tilapia, Cam’ron’s favorite meal.  Pony hair adorns the shoe as an ode to his signature fur coat and the black and purple ice outsole is mixed with glow in the dark material as a nod to his first release, Confessions of Fire, and his favorite color, purple. Finishing off the look, the metal badge on the tongue of the new shoe highlights Cam’ron’s nickname, “Killa” and the tongue webbing, sockliner and packaging is inspired by a variety of his well-known lyrics and music videos.

The Reebok DMX Run 10 Cam Ron will go on sale on Cyber Monday (November 27) for $200 at Reebok.com and select retailers worldwide.

Budweiser Takes One Last Ride With Dale Earnhardt Jr

As the NASCAR season starts winding down so does the fantastic career of Dale Earnhardt Jr. Budweiser is raising a cold one to the retirement of arguably the most popular driver in NASCAR history, Dale Earnhardt Jr, with a new video titled “One Last Ride.” The emotive content showcases Budweiser bringing back Dale Jr’s famed Bud car for one last ride down memory lane, just in time for the legendary driver’s final race this weekend.

The video is set to one of Dale Jr’s favorite songs, “The Night We Met” by Lord Huron, and gives the viewer the impression that the Bud car is driving itself on a few last laps on a quiet night around its favorite track—Daytona— and reflecting back on its career. As the car races around the iconic corners, historic footage and commentary of Dale Jr’s most famous wins, cut in and out of the shot as the sound of the crowd roars. The video highlights the emotional journey that he has undertaken in America’s favorite motorsport and how important he has been to the fans.

Dewey Ryder Wants To Follow In Dale Jr’s Footsteps

ESPN anchor Kenny Mayne caught up with Dewey and Dale for a sit-down interview to discuss the transition of power.

In case you didn’t know Dale Earnhardt Jr. is retiring at the end of this NASCAR season, capping a 26-win career and departing the sport’s most popular driver for the past 14 years in a row. He has been a spokesperson and raced in cars bearing the Mountain Dew logo since joining Hendricks Motorsports in 2008 so a couple of weeks ago, the brand debuted a new commercial celebrating Earnhardt Jr.’s career and passing the torch to his replacement, Dewey Ryder.

JJ Watt Honors His Roots In Latest Reebok Shoe Pack

Have you heard about the latest news from Reebok and J.J. Watt? Today, they announced their newest collaboration of one of the hottest releases of the summer, the JJ II Everyday Strength Pack.

JJ II “Everyday Strength” Pack honors JJ’s football history and strength of will over the years, never forgetting where he started by featuring his high school’s color scheme. JJ notoriously became one of the best players in the NFL through his diligent training from an early age.  The pack focuses on JJ’s continuous dedication to training and his passion to instill his same values in hard working young athletes.

As the season progresses and J.J.’s support for his team moves from the field to the sidelines, there is no more important time to showcase J.J.’s physical and mental strength that has made him who he is – one of the most fearsome and strongest players in the league.

“No matter where this wild journey takes me, Pewaukee will always be home.” says J.J. of his Everyday Strength Pack.

The JJ II Everyday Strength Pack is available today on Reebok.com for $99.

Win Like MJ Did Back In 1982

Some of the league’s greatest players ever got their first national audience during the 1982 college championship game. Among them was Michael Jordan, then a 19-year-old freshman, who rose for a jumper with just 17 seconds left to put his team up for good. He would continue to rise all the way to the sport’s pinnacle. The latest Air Jordan XI colorway, sporting University Blue hits, pays homage to his alma mater and the ‘82 victory that launched his legacy.

These kicks go on sale this Saturday on the SNKRS app in limited quantities.