Colton Underwood Goes From From Roses To Hard Seltzer

Colton Underwood spent the day yesterday handing out Smirnoff Seltzer Rosé samples to lucky Fizz Fight attendees. The former reality TV star was all smiles as he poured zero sugar, Smirnoff Seltzer Raspberry Rosé directly from the tap truck for guests – including Blake Horstmann.

The first ever spiked seltzer festival was held in Denver, Colorado this weekend. More than 20 Hard Seltzer brands gathered from across the country at Fizz Fight to give seltzer lovers the chance to try and vote on their favorite bubbly sip. The Smirnoff Seltzer Rosè tap is one of the first seltzer taps to include a flavor allowing consumers to enjoy their favorite seltzer beverage directly from the tap.

LandShark Creates The First Mobile Hot Tub

LandShark Lager, the island-style lager created in Margaretville by Jimmy Buffet, has produced the very first mobile hot tub! This past Saturday, LandShark invited fans in Key West, Florida to hop in a hot tub and tour Key West in style –without having to throw on a cover up! Not a bad way to spend a Saturday.

Bud Light Is Going To Area 51

Well, sort of. In July, Bud Light pledged free beer for all aliens who escaped and promised to create a limited-edition alien pack if this tweet received 51K retweets — the tweet fell short, but Bud Light aims to please and is producing the alien-themed Bud Light Can to share with any alien that leaves the sanctuary of Area 51 on September 20th.

A Bud Light spokesperson said, “The way we see it, we’d much rather people crack open a crisp Bud Light with alien visitors rather than storm Area 51. Nothing says we come in peace like sharing a beer with friends from another place or another galaxy. We promised to have beer waiting for any alien that wants it and we plan to deliver on that promise. Our hope is that humans stock up too because you never know when you might need some Bud Lights to welcome intergalactic neighbors.”

Starting today, fans in Nevada, Arizona, and California will be able to purchase the Bud Light alien cans to celebrate the potential release of our otherworldly friends. The special-edition aluminum cans feature a green alien and black background as well as a new crest welcoming all extraterrestrials from near and far to crack a cold one.

For any aliens that escape or decide to visit Earth, Bud Light produced an alien-friendly fridge stocked with Bud Light alien cans. The fridge is locked with an alien finger scan, to ensure the beer supply is available only to our extraterrestrial friends. The fridge will be located at the Luxor Hotel and Casino in Las Vegas, roped off and reserved exclusively for aliens to live it up from September 13 – September 20.

To bring the raid to fans everywhere, Bud Light is also producing a line of limited-edition Alien Raid merch to match the alien-themed Bud Light Cans. Starting today, legal drinking aged fans can purchase items online from the Merch includes koozies, shirts, hat and bomber jackets and prices range from $100 or less.

Fall In Love With These Drinks From Captain Morgan

Ahhhh….Fall. It means football, changing leaves and you know what spice right? No, not pumpkin spice, but spiced rum! Well okay pumpkin spice can happen too, but you need to check out these great Captain Morgan inspired cocktails! Which one are you going to try first?



  • 1.5 oz. Captain Morgan Original Spiced Rum
  • 3 oz. Apple Cider
  • 0.5 oz. Cinnamon Syrup
  • Garnish: Apple Slice, Cinnamon Stick


1. Build in glass and heat ingredients

2. Stir to combine

3. Add garnish

Serve In: Clear Mug



  • 1 oz. Captain Morgan Original Spiced Rum
  • 1 heaping tablespoon spiced butter
  • 0.25 oz. maple syrup
  • 6 oz. hot water
  • 1 stick unsalted butter (softened)
  • 0.5 cup brown sugar
  • 1.5 teaspoon of cinnamon
  • 1 teaspoon of nutmeg
  • 0.5 teaspoon of cloves
  • 0.5 teaspoon of ginger
  • Garnish: Orange Peel, Cinnamon Stick


1. Mix the liquid ingredients

2. Mix the solid ingredients including 1 stick unsalted butter (softened), 0.5 cup brown sugar, 1.5 teaspoon of cinnamon, 1 teaspoon of nutmeg, 0.5 teaspoon of cloves, 0.5 teaspoon of ginger

3. Combine and fill clear coffee mug

Serve In: Clear coffee mug



  • 4 oz. Captain Morgan Original Spiced Rum
  • 1 cup water
  • 1 packet hot chocolate mix
  • 2 packets gelatin powder
  • 4 oz. heavy cream
  • 5 Graham Crackers (crumbled)
  • 8 Marshmallows
  • Garnish: Chocolate sauce


1. In a small saucepan, combine the water, hot chocolate mix, and gelatin. Let sit for 1 minute

2. Bring mixture to a boil over medium heat, whisking occasionally until ingredients are fully dissolved. Turn off heat and whisk in the cream and spiced rum

3. Pour mixture into shot molds and place in freezer for at least 4 hours, so mixture can cool and solidify

4. When ready, top each with a layer of graham crackers and marshmallow

5. Toast marshmallows with a lighter and drizzle chocolate sauce on top

Serve In: Clear shot glasses



  • 1 oz. Captain Morgan Original Spiced Rum
  • 3 oz. Red Wine (Malbec or Cabernet)
  • 0.5 oz. Cinnamon Syrup or Mulling Spices
  • 0.75 oz. Honey
  • Garnish: Orange Peel (and Star Anise, if available)


1. Combine Captain Morgan Original Spiced Rum, Red Wine, Cinnamon Syrup and Honey in glass

2. Heat and stir to combine

3. Garnish with orange peel

Serve In: Clear stout mug



  • 6 oz. Captain Morgan Original Spiced Rum
  • 20 oz. of unsweetened apple juice
  • 3 tbsp (about 3 packages) of unflavored gelatin powder
  • ¾ cup of sugar
  • ¾ tsp of ground cinnamon
  • Garnish: Whipped cream, caramel


1. Pour the apple juice into a sauce pan, sprinkle the gelatin evenly over the top, and let it sit for 2 minutes

2. Bring the mixture to a boil over medium heat and make sure the gelatin is fully dissolved

3. Stir in the sugar and cinnamon until dissolved

4. Remove the mixture from the heat and allow it to cool to room temperature

5. Stir in the Captain Morgan Original Spiced Rum and pour the mixture into shot molds

6. Place the molds in the freezer for at least 4 hours, so the mixture can cool and solidify

7. Top each shot with whipped cream, caramel and a dusting of cinnamon before serving

Serve In: Clear shot glasses

Check Out Who Is Coming To The Call Of Duty Celebrity PRO-AM

MTN DEW, MTN DEW AMP GAME FUEL and Doritos today announced they are joining forces with Activision’s celebrated Call of Duty franchise in time for the highly anticipated release of Call of Duty: Modern Warfare.

The excitement kicks off this Saturday with the first-ever Call of Duty: Modern Warfare PRO-AM tournament in Long Beach CA – featuring well-known celebrities Ajiona Alexus (Light as a Feather, 13 Reasons Why, Empire) Karl-Anthony Towns (Minnesota Timberwolves), D’Angelo Russell (Golden State Warriors) alongside some of the top CoD gamers. More talent to be announced!

The program will also offer 2XP rewards for consumers who buy participating products, and we’re even launching a new MTN DEW AMP GAME FUEL flavor - Charged Orange Storm.

BON & VIV Puts The Hard Facts On Hard Seltzer

Hard seltzer is undeniably the official drink of summer 2019, and you may have noticed one brand in particular has quickly become the poster child for the movement. Look, we get it – who doesn’t love a good turn of phrase?

BUT, BON & VIV Spiked Seltzer thinks there should be some laws when taste is concerned…

Taking on White Claw in the ultimate seltzer showdown, BON & VIV offered $1,000 each to people who tasted BON & VIV Classic next to White Claw Pure, and truthfully – and polygraph proven – preferred the latter. Spoiler alert: they didn’t!

Conducted by Hollywood’s notorious polygraph expert, John Grogan – 50 people sat down, but only four were able to show that they honestly prefer White Claw Pure.

To keep the truth telling going, BON & VIV teamed up with NFL analyst Adam Schefter to announce B&V will be the first (and only) Official Hard Seltzer Sponsor in NFL history. Sharing the stage with beer brands, fans can sip on a cool 16 oz. cans in stadiums across the country this season

Celebrate National Bourbon Month With Bulleit

September marks the 12th anniversary of National Bourbon Heritage Month, declared by the US Senate in 2007 to recognize bourbon as America’s “Native Spirit.” And what better way to celebrate than with one of America’s fastest-growing whiskeys in-hand?!

Since its inception in 1987 as one of the highest rye bourbons on the market, Bulleit has been known as the whiskey that broke the mold. Comprised of three different bourbon variants, the Bulleit Frontier Whiskey portfolio is distilled and aged in the Bulleit tradition using a distinctive high rye recipe, which gives them a bold, spicy taste. Most recently, Bulleit Barrel Strength Bourbon won a Double Gold medal and Best Straight Bourbon at the 2018 San Francisco World Spirits Competition. The portfolio includes Bulleit Bourbon, Bulleit Bourbon 10-Year-Old and Bulleit Bourbon Barrel Strength.

Whether you’re looking for something neat to sip on slowly or something to mix up to create the perfect Old Fashioned, the award-winning Bulleit portfolio has something for everyone.

Frontier Old Fashioned


  • 1.25 oz. Bulleit Bourbon
  • 2 bar spoons simple syrup
  • 3 dashes Angostura bitters
  • 1 orange peel


Add two bar spoons of simple syrup, three dashes of bitters and Bulleit Bourbon to a large rocks glass. Add ice. Stir gently until the level of the ice and liquid equalize. Zest an orange peel over the glass then add the peel to the drink as a garnish.

Bulleit BLT


  • 1.25 oz. Bulleit Bourbon
  • 4 oz. tonic water
  • Lemon wedge


Serve on the rocks, in a rocks glass. Garnish with a lemon wedge.

Spooky DEW VooDew Is Perfect For Halloween

Life is full of mystery. What’s our purpose? Where did we come from? Why do dead batteries in the remote work again after you spin them real quick? But this fall, MTN DEW has them all beat with VooDew, an unidentified new flavor that will leave you screaming . . . your guesses out loud and on social media using #MTNDEWVOODEW.

Emblazoned with a shadowy Grim specter on every bottle, the Halloween-themed flavor will be available for a limited time only in haunted houses and retailers across the country. Some believe the true flavor will only reveal itself once the ancient ritual of going to the store and making a monetary sacrifice in exchange for the elixir has been completed. We may never know.

Like the costume shop at a strip mall, legend has it this limited time flavor will disappear just as quickly as it seemed to manifest. Get your claws on it while you still can.

Busch x Big Buck Hunter Team Up To Save Wildlife

Dive bar fans rejoice because today, Busch Beer and Big Buck Hunter have announced a one-of-a-kind official partnership.

It’s the duo you always knew you needed, but beyond the standard in-game and on-pack partnership you’d expect (we have that too, and it’s pretty cool!), these two local-bar staples are really coming together for a good cause—to raise funding and awareness for wildlife conservation efforts.

You’re probably aware hunting popularity has declined recently, but did you know that a whopping 60% of wildlife conservation funding comes from the sale of hunting permits? So, counterintuitively, this decline is also putting our country’s ability to fund conservation efforts at serious risk.

Enter the Busch Big Buck Hunter Permit. Starting today, hunters and non-hunters alike can help raise funds and awareness for this issue one bar, beer and buck at a time.

Permits are available for purchase for $5 on, with all proceeds benefitting the National Forest Foundation (NFF) and their habitat conservation efforts. In addition to supporting these efforts, swiping your permit at any Big Buck Hunter machine nationwide will unlock an exclusive “Great White Buck” level. Shoot the White Buck and you’ll have a chance to take home a console of your own!

Nike Brings A New Look To An Iconic Shoe

Celebrating international hoops this summer, the Air Jordan XII is ready with a new colorway to commemorate what makes the game special on a global level. First launched in 1996, the Air Jordan XII was the first to bring Zoom Air cushioning to the signature line. 23 years later, this remastered version celebrates how the game has since gone global, with pops of metallic gold to represent the ultimate goal, winning the gold. The Chinese characters on the red heel tab remind us what it’s all about: loving the game.

It comes out this Saturday at