Art Eddy III

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Reebok Classics Has A Major Announcement

Reebok’s 20th Anniversary of the Question Mid, one of Allen Iverson’s iconic on-court sneakers that debuted 20 years ago in 1996.

The newest release is in collaboration with Washington DC sneaker boutique MAJOR, and takes inspiration from AI’s college experience in that city and his flashy style of play during his era there. The MAJOR x Reebok Question will be available in limited quantities for $180 in-store at MAJOR on March 18 at 11am, followed by an online release on the 19th. To honor the latest release of the iconic AI shoe, DC boutique MAJOR took inspiration from AI’s college team in impeccable form. The bold colorway combines an all-reflective material for the upper—inspired by Iverson’s flashy style of play—with the recognizable kente cloth graphic print from the uniforms of Iverson’s era with the team.

Below the icy blue outsole, you’ll find a graphic of AI’s bulldog tattoo, his first of many more that decorated his frame over the years. Further special detailing includes insoles printed with the zip codes of the Georgetown area of D.C.

Play Hoops With Lakers Star Julius Randle

Want to play hoops with Lakers star Julius Randle? You could if you live in the L.A. area. For #WhyNotWednesday, Verizon is partnering with the NBA to show how a better network makes for a better game. Verizon is releasing a new digital game called “Basket Blitz” that lets you play hoops on your phone or computer for the chance to win a flyaway to Los Angeles and an awesome Lakers experience! To enter, Verizon customers simply visit WhyNotWednesday.com.

Verizon will give also residents of Southern California the opportunity to play Basket Blitz against Lakers star Julius Randle in-person today (3/16) from 6-7 PM PT at the Glendale Galleria.

Verizon’s #WhyNotWednesday gives customers amazing access to cool experiences every week featuring the latest in music, sports, fashion, entertainment and technology. Follow @Verizon on Twitter for all the latest #WhyNotWednesday happenings.

Kendrick Lamar Surprises Fans In The UK

Many people may not know that the Reebok Classic Leather was born in the UK and raised in London.  The Classic Leather originally broke ground in 1983, and has withstood the test of time to become one of the most iconic sneaker styles.  From Bolton, UK to Boston, USA (where Reebok is based) and its understated, timeless design has provided a blank canvas for generation after generation.

To show how Classic Leather has evolved as a style staple all across the world, Reebok Classic united with brand ambassador Kendrick Lamar and leading UK creative talent to celebrate the brand’s most influential sneaker. Kicking off in London, Reebok Classic presented a fashion show at the legendary Tate Modern museum, featuring the Classic Leather styled apparel from some of the UK’s top designers – Agi & Sam, Katie Eary, Ashish, Holly Fulton, Matthew Miller, Christopher Shannon, Kesh, Sadie Williams, Alex Mullins and Cottweiler.  London based rapper Little Simz provided the soundtrack to the show with an intimate performance.

The Reebok Classic celebration then continued to Manchester with Kendrick Lamar descending on UK’s second city, spreading his message of inspiration and originality.  Reebok Classic and Kendrick Lamar surprised a group of kids at Manchester’s local community center, Wonder Inn, delivering a strong message of individuality to the city’s burgeoning creative youth talent who received a unique opportunity to recite their own spoken word.  Kendrick then traveled to Granada Studios, one of Manchester’s most historic spaces where he gave a powerful intimate performance for select guests.

Kendrick says, “With my music, I share and seek for understanding. Through a freedom of expression and originality. This is what Reebok is about- being original and authentic. My memories of Reebok go back to high school when I wore the Classic Leather. It’s a sneaker that identifies with culture and lets you express your own style, lets you stay true to yourself.”

Regarding the Classic Leather sneaker, “It means originality, self-expression, in the most sophisticated, classy way.  It means longevity,” said Kendrick Lamar.  “You can’t really go wrong with wearing Classic Reebok’s.”

The Classic Leather is currently available at Reebok.com and Finish Line and Journey’s.  The Classic Leather style is available for the whole family with adult sizes retail for $75, Grade School for $55, Pre-School for $50 and Toddler for $38.

Mtn Dew Pitch Black‏ Is Back

Hey everyone in the words of Ron Burgundy. “I have an important announcement!” Mtn Dew Pitch Black is back! The popular drink is back from hibernation. People have been patiently waiting, petitioning and begging for Mtn Dew Pitch Black to come back. Now people are dancing in the streets when they found out that DEW opened their vault in December 2015 to offer the coveted flavor in limited quantities for a limited time via a sweepstakes.

The classic flavor is available as a fountain drink and, in some participating Speedway stores, as a Speedy Freeze through June 2016.

Pizza Hut Looks To Help You Keep Your Pants Clean

March Madness is starting this week! One of the best times for anyone who loves sports. To show some more love Pizza Hut is only one restaurant can deliver 68 million wings with a “No Pants Required” WingStreet by Pizza Hut has a partnership with the largest dry cleaner in the country. WingStreet is offering FREE mobile dry cleaning to select fans across the country on Thursday, the first day of the tournament.

Interested? Here is how it works. On Thursday, March 17, select WingStreet deliveries will come with a custom laundry bag that can be used to redeem cleaning of one pair of pants, for free – shorts, jeans, sweats slacks, you name it.

Martinizing Delivers and its affiliated brands 1-800-DRYCLEAN and Pressed 4 Time will provide the cleaning service for winners across the country. From pickup to drop off, they’ll take care of it all.

Pretty cool right? Plus for a limited time only, WingStreet will also be featuring a Jim Beam® Devil’s Cut Spicy Bourbon BBQ sauce which won first place in creative BBQ at the National Buffalo Wing Festival in Buffalo, NY during product testing.

Boneless WingStreet wings are one of the most popular items on the pizza restaurant company’s new $5 Flavor Menu which also includes a medium one-topping pizza, the Ultimate HERSHEY’S Chocolate Chip Cookie, HERSHEY’S Triple Chocolate Brownie, Tuscani Pastas, a double order of breadsticks or flavor sticks and four 20-oz. Pepsi beverages for just $5 each when ordering two or more.

Jim Beam Creates The Irish American

Jim Beam creating a new holiday cocktail called “The Irish American.” There are 39.6 million Irish Americans living in the U.S. today – seven times more than the entire population of Ireland. Jim Beam created this cocktail to help celebrate the melding of these two proud cultures.

“The Irish American” combines the classic American ingredients of bourbon and cola  with Cider to produce a cocktail that captures the crisp, fruity flavors of a traditional Irish cider all while mimicking the look and slightly bitter taste of Ireland’s favorite dark stout.

So this St. Patrick’s Day, make history and forge your own holiday traditions by mixing up this new classic.

The Irish American

2 parts Jim Beam® Bourbon

1½ parts infused cola syrup

½ parts apple cider

¼ parts lemon juice

1 egg white

Cinnamon stick for garnishing

Making infused cola syrup: Combine everything in an appropriately sized stainless steel pot and turn on to medium heat. Reduce by half and strain out the coffee and cinnamon. Continue reducing until only 1½ cups remain. Cool. Refrigerate.

Infused cola syrup ingredients

5 cups cola

4 tablespoons coffee grounds

2 cinnamon sticks

Cocktail Instructions: Build cocktail in shaker. Dry shake until frothy. Add ice. Shake till cold. Strain into a rocks glass or coupe. Grate cinnamon into the top of cocktail as garnish/aromatic.

Celebrate St. Partick’s Day With A Burning Bush

Black Bush by Bushmills is a sure fire way to enjoy your St. Patrick’s Day with all of your friends. Bushmills is offering two very interesting cocktails for you to sip responsibly this St. Patrick’s Day.

Waltzing Matilda

INGREDIENTS

2 oz. Bushmills Black Bush

½ oz. Lemon Juice

¼ oz. Eden Barley Marley Syrup

¼ oz. Cinnamon Syrup

1 bar spoon Monin Almond Syrup

1 dash Angostura Bitters

PREPARATION

Cinnamon Syrup: Break up 5 cinnamon sticks and toast. Add 2 cups of granulated sugar and 2 cups of water. Allow to come too just under a simmer and let stand for 20 minutes. Remove from stove and place in an airtight container. Allow to sit in refrigerator for 24 hours before straining.

Combine all ingredients in a mixing glass. Add ice and give a quick integration shake. Strain into a rocks glass and top with crushed ice. Garnish with fresh shaved cinnamon and a long orange twist.

The Burning Bush

INGREDIENTS

2 oz. Bushmills Black Bush

¾ oz. Jalapeño Infused Maple Syrup

¾ oz. Fresh Squeezed Lemon Juice

½ oz. Lustau Los Arcos Amontillado Sherry

2 Egg Whites

Angostura Bitters

PREPARATION

Jalapeño Infused Maple Syrup: Add 4 oz. of hot water to 16 oz. of maple syrup and stir. Add one sliced jalapeño and let sit for 8 hours. Strain and refrigerate. Dry shake, then shake over ice, serve in a coupe glass with Angostura bitter garnish and a jalapeño.

Try Something Different This St. Patrick’s Day

If you are looking for something totally different to enjoy with your friends this St. Patrick’s Day we got something for you. Instead of sipping the traditional stout or Irish Car Bomb on March 17, why not sip a festive libation that’s a bit more unique and unexpected? This year, raise a glass, shake your shamrock, and toast “Erin go Bragh” with Cruzan Rum, Laphroaig Scotch Whisky, Midori Melon Liqueur, Basil Hayden’s and Knob Creek.

Cruzan Strapped Stout

Ingredients:

1 ½ parts Cruzan® Black Strap Rum

1 bottle of Chocolate or coffee stout beer

Method: Combine ingredients in a pint glass. Stir gently.

Luck of Laphroaig

Created by Tyson Buhler (New York, NY)

Ingredients:

1 1/2 parts Laphroaig Select

1/4 part Sarsaparilla Syrup

2 dashes Angostura Bitters

Orange twist

Method: Combine ingredients in a rocks glass with ice. Garnish with orange twist.

Basil Hayden’s Lucky Ginger

Created by Zachary Brian Taylor (San Francisco, CA)

Ingredients:

1 1/2 parts Basil Hayden’s Bourbon

3/4 parts Lemon Juice

1/2 part Brown Sugar Syrup

1 spring of Rosemary

Ginger Beer

Method: Combine Basil Hayden’s® Bourbon, lemon juice and brown sugar syrup into a cocktail shaker. Remove rosemary needles from the bottom 3/4 of the spring and add to the shaker. Save the top of the spring for use as a garnish. Add ice to shaker and shake. Double strain into a Collins glass filled with ice. Top with ginger beer. Garnish with the remaining rosemary spring.

*Brown Sugar Syrup

1 part Water

1 part Brown Sugar

Method: Combine water and brown sugar in a saucepan and warm. Stir until sugar is fully dissolved into the water. Pour into an empty container and set aside.

KNOB CREEK MINT GINGER OLD FASHIONED

Created by Celebrity Chef Michael Symon

Ingredients:

1 ½ Parts Knob Creek Rye Whiskey

Ginger Beer

½ Part Lemon Juice

¼ Part Green Chartreuse

6-8 Mint Leaves

Method: Combine all ingredients (except ginger beer) in a bar tin with ice and shake well. Strain into a chilled Collins glass, top off with ginger beer and garnish with a single mint leaf.

Midori and Ale

Ingredients:

1 part Midori Melon Liqueur

1 bottle Light Beer

Method: Combine Midori and light beer in a tall glass. Stir and enjoy!