Posts tagged beer
Bud and Burgers Championship with Chef David Chang
Ah, Burgers and beers. They go together like peas and carrots. Like peanut butter and jelly. Or football and Sundays. This winning food and beverage combo forms the bedrock of the American belly. It’s what most of us are made of, really.
We already told you about the announcement of the Bud and Burgers Championship. It’s is a three-month nationwide competition where amateur chefs will compete at major festivals across the country. The winner will take home $100,000 to jumpstart their culinary career. The winning chef will also be invited to compete in a new cooking competition show on the Esquire Network.
Last week, I got to experience the higher end of this fine Bud and burger pairing at an exclusive dinner hosted by Budweiser and Chef David Chang. Before Chef Chang was introduced, the folks from Budweiser announced the upcoming burger competition with the bold claim that the burger was first unveiled to the world at the 1904 World’s Fair in St. Louis. This meant that burgers and Budweiser were joined at the hip from the get-go.
I decided to look into this a bit, and it turns out the 1904 World’s Fair was a pretty big deal. The origins of the burger in America are a bit murky, but one thing’s for sure, people were probably chomping on burgers and sipping Budweiser during in St. Louis in 1904.
Also known as the Louisiana Purchase Exposition, the 1904 World’s Fair in St Louis lasted for seven months. Sixty-three countries participated in the expo and over 19 million people attended. The first Olympics ever held in the US took place during that summer in St. Louis. Geronimo was on display in a teepee. Helen Keller gave a lecture. Max Weber was there. TS Elliott wrote a short story about his expo experience for his high school newspaper. Jack Daniel and his Tennessee whiskey were awarded a gold medal at the World’s Fair, something that’s still advertised on every Jack Daniel’s bottle.
Was it the first time the world was introduced to hamburgers? Hard to say, but if you believe different accounts, it was arguably the first time people were introduced to things like Dr. Pepper, peanut butter, cotton candy and the waffle cone, too.
So yea, a lot went down at the world’s fair that year, but let’s get back to burgers in 2015, specifically the burger that was served at the dinner that kicked off this whole Bud and Burgers Championship thing last week in Santa Monica.
Too often a premium burger has too much going on. If you can’t hold it in one hand and put it in your mouth, is it really still a burger at that point? I say no. But i’m a simple man. Chef Chang’s burger recipe was simple by design.
“Keep it simple,” Chang said. “Simple is hard to do.”
And simple it was. Simply delicious. Here’s the recipe:
- Short rib beef blend (or at least a 80/20 lean/fat blend)
- American Cheese Slices
- Hamburger Buns
- 2 TBSP Neutral, High heat Oil
- Bread & Butter Pickles
- Cast Iron Skillet
How You’ll Make It
- Ask your butcher for a short rib blend (16oz will make four 4oz burgers). If you can’t get a short rib blend, make sure ou get a blend that has 20-30% at content
- Form the patties. Measure/estimate out 4oz portion and form into 1/4” thick patties
- Season liberally with salt on each side
- Add oil to cast-iron skillet over medium-high heat
- Cook patties for 3 minutes on each side. During the last minute, add one slice of cheese to the patty and a dab of butter to the pan. Baste burger until cheese is melted and set aside on a cooking rack to rest
- In the same pan, toast buns face down until golden brown
- To assemble the burger, place the patty on the bun, dress with bread and butter pickles to taste and top with the other side of the bun
What’s this, you ask? No veggies?
“If you want vegetables,” Chang said, “eat a salad.”
The no frills burger was perfect. The short rib provided the proper fat balance, it was just salty enough, and the pickles were a nice crunchy complement. Did it look pretty? Not really, but who cares? Taste should dictate success in any burger sampling exercise, and the taste quality was off the charts. Pair it all with a frosty Budweiser Signature Draught, and you get a room full of happy people. The bud and burger combo wasn’t complicated. It was familiar and user-friendly, and according to Chef Chang, that’s all part of the appeal.
“Cooking Zeitgeist is changing,” Chang said. “The burger is the perfect example of where food is going. You’re doing something delicious that’s also accessible.”
Think you got a winning burger concept? Submit a photo or video of your burger creation to Budweiser.com/burger to see if you can score a festival invite and a chance to compete in the final burger battle at the Budweiser Brewery in St Louis. Good luck, burger lovers!
Apr 15th
Drink Or Treat….Or Both!
When going to or hosting a Halloween party what is your drink of choice? Are you a beer guy? Do you go with a mixed drink? Why not spice things up with trying these great cocktail recipes for you and your friends to imbibe at this year’s Halloween shindig.
The tealogists from Owl’s Brew took their costume tea blends and created Halloween-inspired cocktails with Captain Morgan. The Reaping and Haunted Voyage are two simple recipes that are sure to be a huge hit during this year’s festivities. Owl’s Brew tea is available nationally at stores including Crate & Barrel and Whole Foods and can be ordered online at theowlsbrew.com.
1.5 oz. Captain Morgan Original Spiced Rum
6 oz. Pumpkin beer
Directions: Drop shot of Captain Morgan Original Spiced Rum in a glass of pumpkin beer and enjoy.
Haunted Voyage*
1 oz. Captain Morgan® White Rum
2 oz. Owl’s Brew The Classic
Directions: Shake and pour over ice into a rocks glass.
Garnish: Black sugar rim.
*Created by Owl’s Brew
The Reaping*
1 oz. Captain Morgan Original Spiced Rum
.5 oz. Splash of ginger beer
Directions: Swirl and serve over ice in Collins glass.
Garnish: Fresh ginger
*Created by Owl’s Brew
Witches Brew
4 oz. Once Upon a Vine® Fairest Chardonnay
2 oz. Pear nectar
1 oz. Lime juice
.5 oz. Simple syrup
3 Sprigs of thyme
Directions: Shake ingredients in a cocktail shaker and strain into a chilled glass. To spook the brew up, celebrity chef Nadia G recommends freezing a surgical glove.
Princess Potion
1 bottle Once Upon a Vine Lost Slipper Sauvignon Blanc
8 oz. Grapefruit juice
8 oz. Lemon juice
8 oz. Lime juice
8 oz. Simple syrup
1 Cucumber
1 Bunch of mint
Directions: Pre-cut ingredients and pour into punch bowl. Serves 4.
Oct 21st
When Food And Beer Go Out On A Date
I hate to say it but your beer and food go out on more dates than you do. Every time that you go out to eat with your friends your food is being paired up with a beer to complement it. It might sound odd, but the good folks at Negra Modelo feel the same way as I do. Well maybe not the fact that food and beer go out on dates, but at least the pair part. Negra Modelo hooked me up with a kit to make a meal that would pair up nicely with their beer.
Here is what Negra Modelo gave me in their spice kit to use as I saw fit. Not only did I receive these great smelling herbs and spices, but I got cutting board and Negra Modelo glasses for that meal and future meals down the road.
BACK OF THE YARDS GARLIC PEPPER. This blend is a very easy, but very versatile blend made of a nice mixture of colorful, flavorful, coarse cut spices. It is named in honor of the hard working immigrants who made their living by working very hard for very little pay in the meat packing industry. This area was called back of the yards in Chicago. Garlic pepper goes well on any type of meat. Try on steak, hamburgers, pork chop or ribs, pike or perch any type of poultry. Great for robust vegetables, eggs or to pepper up a bland salad dressing. Hand mixed from: Tellicherry pepper, garlic, Kosher flake salt, sugar, red bell peppers, shallots, parsley.
QUEBEC BEEF SPICE This is our best blend for steaks. Marinade steaks in red wine, season heavily with Quebec for at least 20 minutes. When you throw the steaks on the grill, take remaining liquid heat with a little butter, shallots and a teaspoon of Beeftea (or 1 bullion cube) and you will have the best au jus to compliment your steak. Also goes well on pork or hamburgers. Hand mixed from: coarse salt, cracked Tellicherry pepper, sugar, minced garlic, white pepper, cracked coriander.
BICENTENNIAL SEASONING Our best blend for poultry. Great also on Cornish hen, duck, baked chicken, pork of any sort, eggs. The turmeric in this blend gives the poultry skin the most beautiful golden color, your dinner guests will think you are a professional chef. Hand mixed from: flake salt, cracked Tellicherry pepper, sugar, minced orange peel, coriander, turmeric.
BAVARIAN STYLE SEASONING This blend is just oaded with flavors favored in Bavarian style cooking, mainly mustard, sage and rosemary. This salt free blend is wonderful on roast turkey or pork, Cornish hen. It makes a traditional English rack or leg of lamb. Great for slow roasting ribs. Hand mixed from: Bavarian style crushed brown mustard, French rosemary, garlic, Dalmation sage, French thyme and bay leaves.
As I looked over the spices I immediately knew what I was going to do. First, I was going to invite some friends over to watch some football on Sunday. Next I went to the store to get some meat to make burgers. I used the back of the yards garlic pepper and put that blend into the beef patties I formed from the ground beef.
Next I picked up some Negra Modelo for me and by friends. Then I just had to wait for game day. I went to the kitchen before the 1 o’clock game and got to work. I cooked the burgers and had my friends select their toppings. The only thing left we had to do was enjoy the food while we all yelled at the TV for our fantasy players to do something so we could win our respective games that week. At least no one was yelling at me since they all enjoyed lunch!
So what would you make with those spices? Let us know here at MANjr and on social media by using the hashtag #theperfectcomplement. Salud!
Please Note: The good folks at Negra Modelo gave me this kit, yet my thoughts are my own!
Oct 8th
Anheuser-Busch Wants Us All To Be(er) Responsible
Budweiser today released an exclusive digital video to raise awareness for drunk-driving prevention. Unlike previous spots from Anheuser-Busch’s flagship beer brand, the online-only content carries a more emotional tone and portrays how having a plan to get home safe can result in a positive ending.
Anheuser-Busch and Budweiser believe drunk driving is 100 percent preventable when adults make a plan to get home safe. However, lives are still lost in drunk driving-related crashes every year. The “Friends are Waiting” video opens with the deep bond between two best friends—Luke and his dog Cooper—and culminates with Cooper’s reaction when Luke doesn’t come home after a night out.
Anheuser-Busch is one of the first alcohol companies to widely deliver a responsible drinking message with this tone, and the new video represents an evolution in how the company talks about responsible drinking. Although Budweiser is sharing this message with anyone of legal drinking age, the brand is releasing the video digitally to capture the attention of drinkers ages 21-27, who consume and share content via online news sources and social sites.
“Budweiser has long championed the message to ‘designate a driver and enjoy the great times,’ but this video goes a step further to reinforce the importance of making a plan to get home safe while showing how our decisions impact those around us,” said Kathy Casso, vice president, Corporate Social Responsibility, Anheuser-Busch. “Creating this video to live – and be shared – digitally is an important way to keep the momentum going and reach as many adults as possible.”
The launch of the 60-second video is being timed with Anheuser-Busch’s 5th annual Global Be(er) Responsible Day on Friday, Sept. 19, a day Anheuser-Busch InBev and 155,000 colleagues worldwide dedicate to promoting responsible drinking worldwide.
Sep 19th
Elk Mountain Hop Farm: An Attention To Detail
I started to drink beer in college. Back then I didn’t really give too much attention to what I was drinking. After college I started looking to try new varieties here and there. Sure there were some stand-by beers that I would pick up and enjoy, but I did look to sample a few new brews. Some I dug, others not so much. Even then I really didn’t give that much thought in the process of how beer was made. I picked up a six pack at the store and then enjoyed a few beers with my friends.
That all changed last week. I had the great pleasure of visiting the Elk Mountain Hop Farm in beautiful Bonners Ferry, Idaho courtesy of Anheuser-Busch. Sure I understood that beer came from hops, but I didn’t understand the exact science that takes place to produce beer. And yes, there is a science to it.
When I first arrived to Elk Mountain I was just overwhelmed with the scenery, the mountains, and the fresh air. There were a handful of writers and bloggers just like me ready for this beer adventure. The farm is ten miles from the Canadian border and grows hops for Anheuser-Busch. Elk Mountain is one of the world’s largest hop farm at 1,800 acres.
The farm is on the same latitude as the prime hop-growing regions of Europe, and gets 16 hours of sunlight in the summer. That was what Jane Killebrew, the Director of Brewing, Quality, and Innovation at Anheuser-Busch, told me while we were taking a tour of the farm. Jane also informed me about the many different hop variations that are cultivated on the farm. The different hops help to provide the opportunity to make a new beer.
From there I spoke with Peter Wolfe, who is the Brewing Scientist and Hop Chemist at Anheuser-Busch.
In 2012, Peter joined Anheuser-Busch’s Brewing Technical Center in St. Louis, which functions as the research and problem solving scientific arm of the brewing organization. While still actively working on hop aroma projects, his work has expanded to include many facets of brewing science, including beer staling mechanisms, yeast health, packaging materials, and enzyme functions. Did you get all that? No worries if you didn’t. I was talking to the Peter in person and I think I understood most of what he was telling me about the science that goes into beer. The guy loves beer and science. He makes sure those two things fit together perfectly from week to week.
The fascinating stories kept coming throughout the tour. I caught up with Pete Kraemer, the Head Brewmaster & Vice President, Supply at Anheuser-Busch. He and I spoke about how Budweiser tries to make sure that wherever you go, their famous beer will taste the same. Whether you are in Chicago or in China when you grab a Budweiser you will get the same flavor and taste. Anheuser-Busch has a commitment to quality and their attention to detail makes sure of that.
The guys from Goose Island Beer were there as well. During my time at the hop farm I had the pleasure of drinking a beer with Head Brewmaster from Goose Island Beer, Brett Porter. I asked him how he found his passion for beer. He told me that he always had a love for making things. Whether it had to deal to beer or not, Brett loved the idea of seeing how something worked, how it was made, and the possibility of making it better.
He also loved beer for the fact that it helped to make memories. People could drink a beer and start having a conversation about anything. He loves to hear and tell stories. He feels that beer looks to make those conversations last longer. Brett relishes his job because of the other great brewers in the industry. He loves to see other Brewmasters succeed. He wants everyone to have a piece of the market and tell a story through beer. Mr. Porter is the kind of guy you could just sit back and listen to as he shares many intriguing stories from his time living in Edinburgh to the present.
“As Brewmaster, my biggest responsibility is making sure there is enough of each of our Goose Island beers to go around,” says Porter. “For now, we operate the brewery 24/7 and are putting in place a plan that will help us focus more intensively on innovation. Along with new tanks to expand brewing capacity overall, Goose Island is looking to greatly increase the capacity of our barrel program.”
Porter’s colleagues Keith Gabbett and Quinn Fuechsl are brewers at Goose Island Beer. They educated me on some of their beers and the way they look to make new brews. When brewing, Quinn believes that, “the constant challenge the process represents and being surrounded by people who are incredibly passionate and about creating, perfecting and learning about great beer.”
Another treat that we all got to experience was the food. Chef Jeremy Hansen and his crew did an amazing job of preparing food that went perfectly with the beer selection. Chef Hansen is the owner and executive chef of Santé Restaurant & Charcuterie. He began his culinary career working in numerous kitchens by the age 15. At 25, he decided to pursue a career in culinary arts and moved to Portland, Oregon.
Our final dinner there was set in the actual hop farm and he and his staff treated us to a five course meal. The stews, salmon, and elk were paired brilliantly with a beer for each course. This will be a dinner that I will never forget. Chef Hansen made marshmallows and graham crackers from scratch for our s’mores. Yeah, he is that good!
My time in Idaho was simply amazing. I learned so much from everyone. The staff at Elk Mountain Farm opened up their place to us and went to great lengths to make us feel right at home. They took time out of their busy schedule to show us each and every part of the farm. I will never look at beer the same way. Now when I pick up a six pack I won’t take the process it took from the farm to the store lightly. I also know that everyone that I met on this trip loves what they do. They take pride in their work and that was very apparent with my time at the hop farm.
So the next time you raise a glass and look to enjoy a beer with your friends, make sure you give a quick toast to those who made you that delicious beer. They might not hear it, but at least you are giving them a shout out for all their hard work that went into making that beer that is in your glass. I know I will.
Aug 24th
Go Bananas With Shock Top’s New Brew
In honor of Banana Lover’s Day on Wed., August 27, here are some “Great Moments in Banana History!”
· 1955 – Banana holders begin to appear in the American kitchen
· 1967 – The Andy Warhol banana makes a big impression on the art scene
· 1979 – The ever-classy banana hammock debuts
· 2014 – Shock Top introduces a beer that’s a banana lover’s dream come true – Spiced Banana Wheat
Shock Top brew masters just released their second limited edition beer for 2014, the Shock Top Spiced Banana Wheat, a Belgian-style unfiltered wheat ale with a sweet banana aroma, subtle hopping and a smooth, creamy caramel finish for a full flavor experience.
This limited edition brew will be available on draught at beer festivals, Shock Top special events and for a limited time at select retail locations.
If you are going to celebrate Banana Lover’s Day on the 27th then why not pick up the Shock Top Spiced Banana Wheat. Like I stated earlier it is a limited edition festival beer brewed with wheat, citrus peels, honey, spice and banana with a light golden color and 5.5 percent alcohol by volume (ABV). Shock Top Spiced Banana Wheat is a limited edition beer only available on draught at beer festivals, Shock Top special events and for a limited time at select retail locations.
So make sure you pick up some soon or you will miss out! Cheers!
Aug 22nd
Johnny Appleseed To Build World’s Largest Ice Luge In Boston
Johnny Appleseed Hard Cider has the recipe for a sweet and intense summer: just add ice…or more accurately, 25 feet of ice to build the World’s Largest Ice Luge in Boston, Mass.
The World’s Largest Ice Luge will stand at least 25-feet high (surpassing the current record holder by two feet), span four feet wide and weigh 25,000 pounds. The structure will take an estimated 600 man hours to complete from start-to-finish, with a 16-foot replica bottle of Johnny Appleseed Hard Cider sitting atop an 8-foot platform.
Thirsty to take part in the adventure? Plan ahead for a long weekend and visit the record-setting ice luge in the heart of Boston’s Seaport District on Thursday, June 19, for a promotional event that evening beginning at 7 p.m. Adults 21 and older interested in attending may RSVP for the event by visiting http://events.thrillist.com/johnnyappleseed. Guests will be granted exclusive access to the World’s Largest Ice Luge and an intimate concert with a major music act to be announced in the coming days.
Those outside of Boston or otherwise unable to visit the World’s Largest Ice Luge in-person can log on to the Johnny Appleseed social media channels for exclusive video and photos from the event, including a time-lapse video that shrinks the World’s Largest Ice Luge 600-hour build to just 60 seconds.
When the World’s Largest Ice Luge melts, the up to 1,800 gallons of water used to construct the luge will be donated to the Johnny Appleseed Trail Association to water the trees and flowers along the trail.
Johnny Appleseed Hard Apple Cider is available nationwide in 12-ounce glass bottles with a twist-off cap in six-packs and 12-packs, and sold individually in 16oz. and 25oz. cans. Draught distribution will be available nationwide starting June 16.
For more information on Johnny Appleseed Hard Cider, visit www.JAppleseed.com or facebook.com/AppleseedCider (must be 21 years of age).
Jun 10th
Break The Ice With Coors Light
See what urban free ski and snowboarders Mason Aguirre, Cam Riley, and Christian Connors get into when they hit up a factory in Detroit with artists RISK and SEVER inspired by our special edition aluminum pint.
Coors Light is all about going further for your refreshment. Now that Spring is here, it’s time to #BreakTheIce and try new things. Captured by Poor Boyz Production and inspired by ski, skate, snowboard and urban culture, we found a new way to represent the cold refreshment that Coors Light delivers. Get ready to crack into the season with the Coors Light Special Edition Aluminum Pint.
Apr 1st
Know Your Beer: Dream Machine – Magic Hat
Magic Hat just released a new brew. It is called Dream Machine IPL. This beer is their first new year-round beer in 10 years. Once I tasted it I knew that it was well worth the wait. Dream Machine is an India pale lager. If you enjoy the taste of hops you will want to pick up Dream Machine.
Magic Hat brewed it with lager yeast to give it a crisper body than an ale. It mixes in real nice with the citrus flavors. As I opened up the beer and poured it into a glass I got the nice aromas of orange, grapefruit, and pine. You could also taste the orange, pine, and grapefruit right off the bat.
Dream Machine had a nice finish that was not over the top. The hops in Dream Machine are Nugget and Cascade, as well as a dry hopping with Amarillo and Sterling.
You will not be disappointed from Magic Hat’s new offering. Whether you are enjoying a nice steak dinner like I did when I had my first taste of Dream Machine or just having a few with friends this IPL is a nice choice for any evening. Cheers!
From the Magic Hat website:
Dream Machine, an India Pale Lager or IPL, is a melding of varied visions of an India Pale Ale and an Amber Lager. Once poured, its light copper color delights the eyes and a citrusy hop aroma flows through the nose. Upon first sip, a smooth hop bitterness reveals itself – fresh, bold and slightly spicy – before subtle hints of mild maltiness appear. A big hop bite and a crisp, clean lager finish combine for a beautifully balanced beer. Take Dream Machine for a spin and let your reverie begin.
Stats:
Malts: Pale, Munich 20, C-40, C-120
Hops: Nugget, Cascade
Yeast: Lager
ABV: 5.7%
IBUs: 50
SRM: 12
Original Gravity 14.5° Plato
Dry Hopped: Amarillo, Sterling
Availability:
Year Round: 6-Packs, 12-Packs, 22oz Bottles, Draft
Mar 4th
Modelo Especial Chelada – The Kick-Ass Mexican Cocktail
Modelo Especial is embracing its Mexican authenticity this fall, by introducing a drink with traditional Mexican ingredients, Modelo Especial Chelada.
The specially-brewed “cerveza preparada” serves up an authentic blend of Modelo Especial with the refreshing flavors of tomato, salt and lime in a ready-to-enjoy 24 oz. can. The recipe was carefully crafted to deliver a true Mexican Chelada taste with the convenience consumers are seeking.
“Quality, authenticity and well-balanced flavor are equities of the Modelo Especial brand, and those characteristics are reflected in this new Chelada recipe,” said Jim Sabia, chief marketing officer for Crown Imports, exclusive U.S. importer of Modelo Especial Chelada. “The Modelo Especial Chelada is a delicious, ready-to-drink cerveza preparada that meets our consumers’ thirst for an invigorating, authentic Chelada.”
The ready-to-serve can is perfect for a variety of occasions, from kick-starting the evening after a hard day’s work to backyard barbeques or simply relaxing with friends at home. As the only Chelada made “Especial,” Modelo Especial Chelada inspires new drinking occasions for consumers seeking quality and authenticity from a trusted Mexican import brand.
The Modelo Especial Chelada will be made available at retail locations in California, Nevada, Arizona, New Mexico, Texas and Chicago in October. Modelo Especial Chelada is scheduled for national release in the first quarter of 2014.
Nov 13th