Most NFL fans are getting ready to see how their favorite team will improve with the NFL Draft. Before the draft starts MET-Rx, a pioneer in the sports nutrition industry, unveiled their latest digital ad campaign featuring their newest spokesperson – former LSU star running back and current top NFL Draft prospect – Leonard Fournette.

For some it is not about the trophies, which represent a symbol of past accomplishments. For elite level athletes like Leonard, there is no time to rest on their laurels – they’re focused on training for the next game, the next rival, the next level. What drives them forward is what they’ll conquer next.

“Trophies are fine but they aren’t what define your success,” says Leonard Fournette. “Athletes get motivated by focusing on the next thing and training to get there. You can’t get distracted by shine. I appreciate that MET-Rx stands for that. I hope the campaign inspires young athletes to focus on what comes next.”

On Draft Day, Leonard will be taking over the MET-Rx social channels (Twitter and Instagram), giving fans a behind-the-scenes look as he prepares for his big night. He will also be going LIVE on Facebook at 1:30pm EST, talking all things Draft with NFL analyst Adam Caplan and taking questions from fans hours before hearing his name called.

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