Last week music fans and festival campers made some news! They got dirty before lathering up to help Irish Spring break the GUINNESS WORLD RECORDS title for the Most People Showering Simultaneously (Single Venue) at Firefly Music Festival in Dover, DE. Festival goers gathered in a custom built shower as water sprayed down from overhead while DJ Jim Pierson kept the party going.

Irish Spring ultimately broke the GUINNESS WORLD RECORDS title at 10 a.m. with 396 participants showering simultaneously for five consecutive minutes – exceeding the previous record holder by 65 people.

Known as the East Coast’s largest live music and camping festival, Firefly Music Festival attracted over 70,000 campers spanning over four days, according to the festival’s website (2018, June). As the Official Grooming Product of Firefly Music Festival, Irish Spring also supplied body wash to over 400 showers across the campground throughout the weekend.

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