What did you do today? If you feel that you are having a productive day you should check out the latest video from Reebok. Powered by the brand’s newest functional training shoe, the Nano 7, Reebok gathered special guests and athletes around the world to break 44 of the top fitness-based GUINNESS WORLD RECORDS titles in just 24 hours. The global, record-shattering event showcased the versatility of the Nano 7, which has broken more world records than any other shoe on the globe.
Reebok athletes, brand partners and excited volunteers descended on London, Sydney, L.A. and New York last week in attempt to break an unprecedented amount of fitness-based records all in one built-for-anything shoe. Attempts ranged from 10-year old Milla Star trying for the most burpees in one minute to Eirik Lundstein attempting the most barbell backflips in 1 minute with 20kgs. Notable athletes and participants in the attempts included:
Max Greenfield – Actor
Annie Thorisdottir – CrossFit Athlete & 2x CrossFit Games Champion
Milla Star – 10 year old fitness phenom
Logan Aldridge – Adaptive athlete and CrossFit Coach
Dan Bailey – CrossFit Athlete & 5x CF Games Competitor
Scott Panchik – CrossFit Athlete and 5x CF Games Competitor
Rob Forte – CrossFit Athlete and 6x CF Games Competitor
Kara Webb – CrossFit Athlete and 5x CF Games Competitor
Camille Leblanc-Bazinet – CrossFit Athlete and former CF Games Champion
Of the dozens of attempts, 44 official records were shattered – a record-breaking accomplishment in itself.
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