The Brickyard 400 is one of NASCAR’s hottest summer races and to heat things up even more, country music star Eric Paslay and driver Matt Kenseth battle it out in this hilarious digital short.  In the video the 6-foot-6 country music singer challenges his power cords to the power of Kenseth’s Tide PODS car. As a rebuttal, Matt Kenseth and his Tide PODS Ride reveal the concentrated and unexpected power of Tide PODS in resounding fashion.

The spot features Kenseth’s No. 20 Tide PODS Toyota Camry, which will make its third appearance of the season this weekend at the Brickyard 400 in Indianapolis, dubbed “The Racing Capitol of the World”. The Tide Ride is slated to take to the track at Charlotte Motor Speedway this October, as long as Kenseth doesn’t let Paslay talk him into taking it on tour!

Check out the video here.

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