If you think MTN Dew is just all about drinks well you got to check out their brand new network. For the past few months MTN Dew has been quietly operating the Mtn Dew Green Label Multi-Channel Network called MCN. It is their first-ever, brand-owned network. They will partner exclusively with culturally-relevant influencers who will create compelling YouTube content across key verticals important to DEW such as action sports, hoops, art, music, gaming and racing.  Dew has already signed on three influencers to the MCN since launching – hip-hop dancer D-trix, basketball influencer The Professor, and skateboarder Josh Katz.

What do you hope to see on MCN?

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