Guys, we seem to not want to go to the doctor. We fear sitting in that room waiting for a checkup. Yet it is better to be in the know. When was the last time you went for a physical? If it has been way too long for you to remember, maybe you should make an appointment sooner rather than later.

To help push you into the doctor’s office the USA Rugby, the Australian Rugby Union and Astellas Pharma have partnered to launch the #pass4prostate challenge. This is a social media campaign designed to generate awareness of prostate cancer and support a donation of up to $125,000 from Astellas to four research and advocacy organizations.

From now until the end of September in support of Prostate Cancer Awareness Month, you can record a video of you catching an inanimate object, mentioning why prostate cancer awareness is important to you and then passing that object, rugby-style, symbolically to a friend or family member. Astellas will donate $5 to prostate cancer advocacy organizations for every qualifying submission with the #pass4prostate hashtag posted to Facebook, Twitter or Instagram, up to a maximum contribution of $125,000. Example videos from top professional rugby players, information on how to register to win rugby-themed prizes and further details can be found at www.pass4prostate.org.

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