MANjr » Baja Blast

Are You Ready For The “Bajacalypse?”

Art Eddy III — Mon, 07 Jul 2014 18:51:52 +0000

The “Bajacalypse” is approaching more quickly than some may have anticipated. The “Bajacalypse” is the day when the supply of Mountain Dew Baja Blast in bottles and cans runs out and the flavor returns to Taco Bell exclusively. Mountain Dew compiled a list of some of the best Mtn Dew Baja Blast fan photos they seen so far. Here are a few of the rock stars of Dew Nation. Think you have a better pic? Tweet us at MANjr and Mtn Dew.

Mtn Dew All-Stars Team Up For A “Baja Breakout”

Art Eddy III — Wed, 07 May 2014 00:12:33 +0000

In April Mountain Dew announced that, for the first time, Mtn Dew Baja Blast – which was introduced 10 years ago as a “Taco Bell Original” – will also be available for a limited time in bottles and cans. The tropical lime flavored beverage hit shelves starting on May 5. While Mtn Dew Baja Blast is always available at Taco Bell, consumers will have to move fast to buy it at retail, as the fan-favorite will head back to Taco Bell exclusively at the end of the summer…or when supplies run out.

Mtn Dew Baja Blast is the second largest and fastest growing fountain beverage sold at Taco Bell. It is the most requested flavor among the DEW Nation, and has generated more than 30,000 mentions on Twitter in the past three years.

Mtn Dew Baja Blast will be available in single serve 20 oz. bottles and 24 oz. cans, as well as 12-packs of 12 oz. cans.

On May 5, fans will also be able to download and play the “Baja or Bust” mobile gaming app. Based upon the widely-played Motocross Elite app, “Baja or Bust” will be available for iOS and Android platforms and will enable players to enter for a chance to win exciting prizes, including adventure and beach vacations; and be able to enter codes, available under every cap of Mtn Dew Baja Blast, to unlock in-game upgrades and advantages.

Visit www.MountainDew.com/BajaBlast or Facebook.com/MountainDew for more information, and join the conversation at @mtn_dew #SummerOfBaja and @TacoBell #SummerOfBaja.

The Summer of Baja is Coming! Are You Ready?

Art Eddy III — Thu, 24 Apr 2014 20:45:41 +0000

Mountain Dew announced today that, for the first time, Mtn Dew Baja Blast – which was introduced 10 years ago as a “Taco Bell® Original” – will also be available for a limited time in bottles and cans. The tropical lime flavored beverage will hit shelves starting on May 5. While Mtn Dew Baja Blast is always available at Taco Bell, consumers will have to move fast to buy it at retail, as the fan-favorite will head back to Taco Bell exclusively at the end of the summer…or when supplies run out.

Mtn Dew Baja Blast will be available in single serve 20 oz. bottles and 24 oz. cans, as well as 12-packs of 12 oz. cans.

On May 5, fans will also be able to download and play the “Baja or Bust” mobile gaming app. Based upon the widely-played Motocross Elite app, “Baja or Bust” will be available for iOS and Android platforms and will: enable players to enter for a chance to win exciting prizes, including adventure and beach vacations; and be able to enter codes, available under every cap of Mtn Dew Baja Blast, to unlock in-game upgrades and advantages.

Visit www.MountainDew.com/BajaBlast or Facebook.com/MountainDew for more information, and join the conversation at @mtn_dew #SummerOfBaja and @TacoBell #SummerOfBaja.