Uncategorized
Are You Ready To Try Guinness Blonde American Lager?
This past week the first official batch of Guinness’ new beer came off the line that will hit shelves in the coming weeks. Their Blonde American Lager was created by Joe Gruss, an American brewmaster who is a member of the Guinness Blonde brewing team.
Guinness Blonde American Lager marks the first time the brand has brought its signature Guinness yeast from Ireland to the U.S. Keeping true the brand’s brewing heritage known for quality and taste, Guinness Blonde American Lager is a crisp refreshing tasting amber lager with a floral, hoppy aroma. The American lager is twice as smooth, half as bitter and 80% lighter in color than Guinness Draught.
The beer comes from the brand’s new brewing concept – the Guinness Discovery Series which combines over 255 years of European brewing expertise with different brewing styles and techniques. This series of beers offers more style, taste, and flavor to beer drinkers in the U.S.
Now I know some of you might be thinking, “WHAT?” Why would Guinness even try their hand in a lager when they have dominated their own niche in the beer market? Some beer fans even went as far as saying it was blasphemous for Guinness to even make a blonde beer. To those I say calm down. Just try it. I know it might seem awkward to drink a Guinness that is light in color, but trust me it is definitely worth it.
The taste had hints of what we love about Guinness as well as tastes from American style lagers that I enjoy. I had a few friends try it out and they liked it too. It has a hoppy and citrus smell that helps deliver a long malt, biscuity finish once you taste it. The lager is very crisp and refreshing. Look for it in stores in a 6 pack selling at a retail price of $8.99.
Oct 15th
Ride To The NYC Comic Con In Style
New York Comic Con announced a partnership with Chevrolet and Uber that will put fans in the driver’s seat of convenience at this year’s events. As part of the partnership, Chevrolet will custom wrap nine different car models with some of the most iconic characters from comics, video games and literature that fans can Uber to events all across the city. The partnership will kick-off on October 3 and run through October 7.
Comic Con fans will also have a chance to win exclusive access to great prizes and collectable thanks to the Chevrolet and Uber partnership. For instance, those who ride in the New York Super Week Chevrolet Tahoe will be eligible to receive New York Comic Con and New York Super Week t-shirts, tickets to New York Super Week events and much more, including the 
daily grand prize of 3-Day Tickets to New York Comic Con.
Fans will also be eligible to win a trip to NYCC 2015 with VIP Tickets and a Chevy Car Exclusives Prize Pack through the “Chevrolet Gives You the Keys to NYCC” contest. Starting on October 3, fans are encouraged to tweet creative photos of one of the cars, using the hashtag #ChevyNYCC. Following the completion of New York Comic Con on October 13, NYCC and Chevrolet will pick the 10 best photos as finalists.
As part of the partnership, Chevrolet will wrap nine different vehicles that fans can Uber to New York Super Week, throughout New York City. Some of these cars will also be on display at the Javits center during NYCC. The full lineup of cars can be found below:
• BOOM! Studios – Chevrolet Cruze will be wrapped with various characters from Boom! Studios.
• Dark Horse – Chevrolet Volt will be wrapped in characters from the Fire & Stone comic book series featuring Aliens, Predator, Prometheus, and Alien vs. Predator.
• Image – Chevrolet Sonic will be wrapped with imagery from the new hit series WYTCHES, by comic superstars Scott Snyder and Jock.
• Valiant Entertainment – Chevrolet Equinox will be wrapped with artwork from the upcoming series The Valiant – by New
York Times best-selling writers Jeff Lemire & Matt Kindt and Eisner Award-winning artist Paolo Rivera.
• IDW – Chevrolet Equinox will be wrapped with images of the famed Eric Shanower and Gabriel Rodriguez comic character Little Nemo.
• New York Super Week – Chevrolet Tahoe will be wrapped with New York Super Week artwork.
• Random House – Chevrolet Tahoe will be wrapped with classic characters and scenes from George R.R. Martin’s new book, The World of Ice and Fire: The Untold History of Westeros and the Game of Thrones.
• SEGA – Chevrolet Suburban will be wrapped with Sonic the Hedgehog and friends from SEGA’s upcoming Sonic Boom video games and animated series.
• TBS – Chevrolet Impala will be wrapped with characters from Seth McFarlane’s hit series American Dad.
New York Super Week will take place October 3-12, leading into the East Coast’s biggest and most exciting convention – New York Comic Con. The New York Super Week Card will offer fans access to dozens of special offers including drink specials at venues and bars, discounts to citywide tours and in- store merchandise discounts at retailers including Midtown Comics and Discovery Times Square.
How to download:
1. Open up your Uber app
2. Enter promo code: ChevyNYCC14
3. Request ‘COMIC CAR’
For more information about New York Super Week and to purchase tickets, please visit www.NewYorkSuperWeek.com and New York Super Week’s social media pages (Facebook, Twitter & Instagram).
For more information about New York Comic Con please visit www.NewYorkComicCon.com.
Oct 4th
Introducing The Ventilator “Heritage” Pack From Reebok Classic
Reebok continues to spin fresh iterations of the Ventilator with the “Heritage” pack this fall. Inspired by old industrial spaces, the bright pops of color make this shoe anything but ordinary.
Born during the golden era of Reebok design and technology innovation, the Ventilator was a game-changing runner when it was first introduced in 1990. The first Reebok lightweight runner with a focus on breathability, the Ventilator was a bold, expressive silhouette that was years ahead of its time. Today the Reebok Ventilator remains an extremely versatile, one-of-a-kind sneaker, with the chameleon-like ability to take both clean and bold executions.
Don’t miss an opportunity to grab a pair of these limited edition “Heritage” Ventilators before they’re history.
Stop by Shoe Palace, Private, BX Sports, Thrillist and Reebok.com now to cop your pair of the $80 Ventilator “Heritage” sneakers!
Oct 3rd
It Is Like Running On Foam
The New Balance Fresh Foam 980 is very lightweight and is a good looking shoe. But don’t judge this shoe solely by its looks. New Balance put a ton of time and effort to create the 980.
As you can guess from the shoe’s name, the Fresh Foam, it has an innovative midsole that is created from a single piece of foam. It helps provides a lower, more natural underfoot feel. New Balance used specialized design software to create a lightweight men’s running shoe. The 980 also features breathable air mesh and simple no-sew overlays that wrap the foot in the right places. When you try the shoe on it feels like you are walking on a cloud. Not that I have ever walked on a cloud, but I have stepped through fog. Fog is a form of a cloud right?
The blown rubber outsole complements the shoe’s cushioning and which gives a runner a very smooth ride. The 980 has received a ton of praise so far this year. It was celebrated by Competitor Magazine Spring Shoe Guide as they awarded the 980 with the “Best Ride” in their March issue. Running Network called it the “Best Neutral Running Shoe.”
I have seen hard core runners to beginners rave about these kicks. Some of the features that runners have been talking about is the performance from the midsole compound, known as the Fresh Foam that delivers a lower, more natural underfoot feel.
Others like the no-sew air mesh construction with welded overlays for breathability to keep your feet feeling fresh. Still most of the praise has been from New Balance’s use of the blown rubber outsole for added cushioning, traction, and durability. Even if you are looking for some comfortable sneakers to walk in these 980’s are something you should look at. Check out the New Balance website HERE!
Sep 25th
WWE 2K15 – The First Gameplay Trailer
WWE 2K15 will usher in a new era of WWE video games and deliver the gaming experience that fans have sought for generations!
Features:
All-New MyCAREER Mode: For the first time ever, take your custom Superstar through an unprecedented and authentic WWE career spanning countless hours of gameplay. From NXT to RAW, make your way up to the WWE Championship and live the life of a real WWE Superstar. Xbox One and PlayStation 4 only.
Presentation Overhaul: Proprietary facial and body scanning technology deliver the most realistic WWE Superstars, Divas and Legends EVER. Xbox One and PlayStation 4 Only. Listen to Jerry Lawler and Michael Cole call the action with the best commentary featured in a WWE game to date, with more than five times the lines recorded than any other year. WWE 2K15 will also feature a custom soundtrack featuring today’s hottest artists, curated by John Cena.
Introducing: 2K Showcase: Relive the groundbreaking rivalries of John Cena vs. CM Punk and Triple H vs. Shawn Michaels in a new single player campaign told through your gameplay and historic WWE footage.
Gameplay Enhancements: WWE 2K15 will significantly improve the core gameplay experience through key additions and improvements designed to elevate the franchise now and into the future. By using new motion capture technology, 2K15 includes five times more new animations than any WWE game before. Combined with a brand-new chain wrestling system, WWE 2K15 will take the drama and adrenaline of a WWE match to new heights…just like on WWE TV! Xbox One and PlayStation 4 only.
WWE Universe and Creation Suite: Create your own Custom Superstar, or customize WWE Superstars and Divas, Move-Sets and entrances. Take control of WWE as your actions shape your Universe: storylines, schedule, rivalries, alliances and more!
Sep 23rd
Week 1 NFL Picks
At Seattle -5.5 Green Bay
They’re the champs for a reason and they’re at home, so it’s gonna take some serious juggernaughting for the Packers to edge ‘em out.
Pick: Seahawks -5.5
New Orleans -3 At Atlanta
Atlanta should bounce back this season, but not this week.
Pick: Saints -3
At St. Louis -3.5 Minnesota
Shaun Hill isn’t as bad as people think and the Vikings new offense needs time to click.
Pick: Rams -3.5
At Pittsburgh -6.5 Cleveland
Johnny Football, Brian Football – it really doesn’t matter without Josh.
Pick: Steelers -6.5
At Philadelphia -10.5 Jacksonville
Bortles may have kept this game respectable.
Pick: Eagles -10.5
At NY Jets -5 Oakland
I love the Derek Carr selection, but the Raiders don’t typically travel east and expect to win.
Pick: Jets -5
At Baltimore -2 Cincinnati
That newly erected statue of Ray Lewis in Baltimore won’t do anything to contain Cincy’s weapons.
Pick: Bengals +2
At Chicago -7 Buffalo
Chicago’s defense was surprisingly shitty last year, but the Bills don’t have the O to exploit ‘em and hang with that Trestman attack.
Pick: Bears -7
At Houston -3 Washington
JJ Watt and Jadeveon Clowney provide some much needed hope for a franchise that needs it. Gonna be fun to watch these two monsters disrupt Washington’s attack.
Pick: Texans -3
At Kansas City -4 Tennessee
Chiefs cruise past a team in transition.
Pick: Chiefs -4
New England -5 At Miami
Brady’s big year starts this week and Shane Vereen goes off.
Pick: Pats -5
At Tampa Bay -2.5 Carolina
Lovie’s first game inspires at home vs. a less-than-100-percent Cam.
Pick: Bucs -2.5
San Francisco -5 At Dallas
The Niners have looked less-than-menacing in the preseason, but I bet Dallas finds a way to lose.
Pick: Niners -5
At Denver -7.5 Indianapolis
Manning unleashes a full offseason of bitterness and frustration on his old team
Pick: Broncos -7.5
At Detroit -6 NY Giants
The Lions show the G-Men how to offense
Pick: Lions -6
At Arizona -3 San Diego
Cardinals remind people that they have a sick defense
Pick: Cards -3
Lock of the Week: Go with Pittsburgh. Trust.
Sep 4th
Reebok Classic “Shaq Attaq IV” Drops Tomorrow
Originally released in 1994, the Shaq Attaq IV was seen on the feet of dominant big man Shaquille O’Neal during the 1994-1995 season in which he won a scoring title, appeared in the All-Star Game in Phoenix, and NBA Finals against Houston.
A game changer on the court, the Shaq Attaq IV also made history as the first basketball shoe to ever feature Insta Pump technology.
Twenty years after its initial release, limited pairs of the black/white/blue Shaq Attaq IV are set to hit shelves on Friday, July 25th at key retailers Jimmy Jazz, Shiekh, Villa, Shoe City and Eblens for $140.
Jul 24th
Reebok Helps UFC Champ Anthony Pettis Turn On “The ZJET “
On Thursday, July 17th, UFC Lightweight Champion and Reebok athlete, Anthony Pettis took a select group through an intense speed and agility workout, modeled after his own dry land training along the East River bike path in NYC.
As Anthony is prepping to defend his title in December, he understands how important raw, explosive speed can be, which is why he’s been training in the brand new Reebok ZJET. Like the way the jet engine blast is created by moving air from high to low-pressure compartments, the new ZJET enhances your running by moving trapped air in an underfoot current for maximum cushioning. Paired with extreme flexibility and Nanoweb upper construction for stability, the ZJET is the ultimate in maximum cushioning providing unsurpassed comfort and quickness so you can jet up or down the open road.
Reebok ZJET is now available at Finish Line and Reebok.com, and retails for $130.
Jul 24th
World Cup 2014 Preview – Group A
The 2014 FIFA World Cup kicks off Thursday, June 12th. The stage is set for one of the greatest World Cups of all time. Five time World Cup champions Brazil host the event for the first time since 1950. Every nation that has previously won the tournament is going to Brazil. No European nation has ever won a World Cup in South America. Defending champion Spain looks to become the first nation to ever win two World Cups in a row. Columbia and Belgium pose a threat as dark horses seeking their first World Cup win.
Even with protests in the streets over corruption, delayed stadium construction and infrastructure concerns, FIFA anticipates a smoother event than the trainwreck that was the Sochi Winter Olympics. With the next two World Cups controversially given to Russia and Qatar amid accusations and evidence of bribery, this is the World Cup to attend.
Leave your vuvuzela at home. Vuvuzelas are out. Samba drums are in. The atmosphere in Brazil should be the most electric in World Cup history. Samba drums echoing throughout Rio de Janeiro’s legendary Maracanã stadium. Brazilian girls dancing in the streets like its Carnivale.
World Cup 2014 – Group A
Brazil
Croatia
Mexico
Cameroon
Brazil are heavy Group A favorites, but Cameroon, Croatia or Mexico all have a chance to get past the group stage. All three suffered inconsistent form during qualifying. How intimidated will these teams be playing Brazil with the crowd firmly behind the hosts? Mexico crumbled against Brazil last year in the Confederations Cup when facing a fired up Brazilian team. If Brazil don’t win this group there literally could be riots in the streets.
Brazil
Fifa Rank: 4 
Odds: 3-1
Manager: Luiz Felipe Scolari
Key Players: Thiago Silva, Neymar, Dani Alves, Hulk, Marcelo
Best World Cup Finish: Champions (1958, 1962, 1970, 1994, 2002)
Fun Fact: Brazilian legend “Doctor” Socrates earned a Medical Degree while playing professionally.
Forget the FIFA national rank, Brazil enter this tournament as the betting favorite. Brazil has not lost a home game since 1975. But fans expecting to see Brazil play their traditional Joga Bonita (Beautiful Game) might be in for a surprise. Scolari built this team around a rock solid defense that gives his creative players a platform to excel. Team captain Thiago Silva, widely regarded as the best center defender in the world, anchors the defense. Dani Alves and Marcelo are two of the best fullbacks in the world carrying on a long tradition of powerful, quick Brazilian attacking fullbacks.
When goals are needed, Brazil looks to Neymar. Dubbed heir to the Brazilian goal scoring tradition of Pele, Zico, Romario and Ronaldo, the Barcelona attacker has a huge opportunity. If his performances in last years Confederations Cup win can be repeated, Neymar will play himself into the pantheon of immortal Brazilian legends. Neymar is already 7th on Brazil’s all-time goal scoring list at only 22-years-old.
With Scolari choosing to bypass the experience of players like Kaka, Brazil relies on their next generation for creativity. Last year during the Confederations Cup, home crowds visibly boosted Brazil’s young team. With talented emerging stars like Oscar and Bernard competing in their first World Cup, the roaring Brazilian fans could make the difference in inspiring this young team to lift a record 6th World Cup Trophy.
Croatia
Fifa Rank: 20 
Odds: 175-1
Manager: Niko Kovac
Key Players: Luka Modric, Mario Mandzukic, Darijo Srna, Ivan Rakitic
Best World Cup Finish: 3rd (1998)
Fun Fact: Niko Kovac’s only prior experience managing a team is 10 months in charge of Croatia’s U-21 squad.
This year’s Croatian team hopes to replicate their best ever finish in 1998. Croatia put their fans through an emotional roller coaster during qualification. They switched managers before a playoff with Iceland following a string of poor results. Former Croatian team captain Niko Kovac took over and settled down the dressing room but his credentials are untested at this level.
Croatia fields a balanced team of youth and experience led by playmaker Luka Modric and team captain Darijo Srna. Modric has been one of Real Madrids most consistent players all season. Ivan Rakitic’s good form was integral for his club team Sevilla. Talented young players Dejan Lovrens and Mateo Kovacic have impressed at times and could emerge on the international stage.
On paper, Croatia has a deeper and more experienced squad than either Mexico or Cameroon. If players like Modric can replicate their club form, the Vatreni enter as favorites to qualify after Brazil. However, Croatia’s striker Mandzukic might be facing a three-match ban which would make him unavailable for the entire group stage. That might leave Croatia toothless in front of goal.
Mexico
Fifa Rank: 19 
Odds: 125-1
Manager: Miguel Herrera
Key Players: Javier “Chicharito” Hernandez, Giovanni dos Santos, Oribe Peralta
Best World Cup Finish: Quarterfinals (1970, 1986)
Fun Fact: Mexico has suffered more defeats (20) in World Cup matches than any other nation.
This Mexican team exists as an enigma. Usually a shoe-in World Cup competitor, Mexico suffered their worst qualifying campaign since 1990. After a team of European based Mexican stars turned in lackluster performances, charismatic Mexican manager Miguel Herrera replaced his team of foreign based talent with a team almost exclusively of players based in Mexico’s home league. This tactic worked as Mexico went on to beat New Zealand in a playoff with a hat-trick from Club America striker Oribe Peralta.
Yet this gives Herrera a dilemma. Does he continue to go with mostly Mexican league based players for the World Cup? Or does he return to the Mexican stars playing in Europe? Both Spain and Germany benefit from many of their players being on the same club and in the same league as that breeds familiarity.
Herrera’s provisional squad list includes some of Mexico’s European stars like Manchester United based Chicharito but leaves out other foreign based stars. Carlos Vela had a breakthrough year at Real Sociedad but won’t be playing in Brazil. If media savvy Herrera’s mix of European based players and Mexico based players can come together as a team, Mexico has a chance to advance. If not, El Tri could go home without a point.
Cameroon
Fifa Rank: 50 
Odds: 1000-1
Manager: Volker Finke
Key Players: Samuel Eto’o, Alex Song, Jean Makoun
Best World Cup Finish: Quarterfinals (1990)
Fun Fact: Cameroon legend Roger Milla is oldest player to ever score a goal at the World Cup at 42 years.
One of Africa’s soccer powerhouses, Cameroon has qualified for the World Cup seven times, more than any African nation. At this World Cup Cameroon are distinct underdogs. As the first team mathematically eliminated in the 2010 World Cup, the Indomitable Lions will be hungry to improve upon their results from 2010 but will find that a tough challenge.
Like Mexico and Croatia, Cameroon overcame some scares in qualifying. They were bolstered by Togo using an ineligible player and being awarded points for a match they lost. Their captain, Samuel Eto’o is a legendary player having won the Champions League three times. However, after two years in the weaker Russian league, Eto’o struggled to make an impact this year playing in England at Chelsea. If Eto’o still has enough left in his tank to produce some world class goals, Cameroon has a shot at upsetting Mexico or Croatia.
Cameroon’s Volker Finke managed Freiburg in Germany for 16 years, winning plaudits for his tactics at times and being relegated at others. Finke has more club management experience than either Croatia’s Kovac or Mexico’s Herrera. Cameroon needs Finke’s tactical expertise to shine at the international level for them to have a chance at making it past Mexico and Croatia.
Group A Match Schedule
June 12
Brazil v Croatia, 12:30 PM (Pacific)
June 13
Mexico v Cameroon, 8:30 AM (Pacific)
June 17
Brazil v Mexico, 11:30 AM (Pacific)
June 18
Cameroon v Croatia, 2:30 PM (Pacific)
June 23
Cameroon v Brazil, 12:30 PM (Pacific)
Croatia v Mexico, 12:30 PM (Pacific)
May 23rd
The Summer of Baja is Coming! Are You Ready?
Mountain Dew announced today that, for the first time, Mtn Dew Baja Blast – which was introduced 10 years ago as a “Taco Bell® Original” – will also be available for a limited time in bottles and cans. The tropical lime flavored beverage will hit shelves starting on May 5. While Mtn Dew Baja Blast is always available at Taco Bell, consumers will have to move fast to buy it at retail, as the fan-favorite will head back to Taco Bell exclusively at the end of the summer…or when supplies run out.
Mtn Dew Baja Blast will be available in single serve 20 oz. bottles and 24 oz. cans, as well as 12-packs of 12 oz. cans.
On May 5, fans will also be able to download and play the “Baja or Bust” mobile gaming app. Based upon the widely-played Motocross Elite app, “Baja or Bust” will be available for iOS and Android platforms and will: enable players to enter for a chance to win exciting prizes, including adventure and beach vacations; and be able to enter codes, available under every cap of Mtn Dew Baja Blast, to unlock in-game upgrades and advantages.
Visit www.MountainDew.com/BajaBlast or Facebook.com/MountainDew for more information, and join the conversation at @mtn_dew #SummerOfBaja and @TacoBell #SummerOfBaja.
Apr 24th
