Carmelo Anthony has always been a dual threat on the basketball court, a leading scorer and a fierce defensive threat, but now he’s showing the world how he can DO:MORE off the court with his love for boxing. Last night Anthony helped Degree Men launch its new DO:MORE campaign with an afternoon workout event with some of New York’s top amateur boxers in a pop-up boxing ring atop the Madison Square Garden marquee. From above the Madison Square Garden marquee, Carmelo helped inspire guys everywhere to DO:MORE in their own lives by hopping in the ring for a brief workout with his boxing trainer.

Complacency is not an option – especially for America’s elite athletes. As you may have already seen or heard, basketball superstars Carmelo Anthony & Kevin Durant are teaming up with Degree Men deodorant to help launch a new campaign encouraging men to go beyond their comfort zone and test their limits – they’re challenging guys to DO:MORE. With national TV advertising featuring Anthony & Durant airing this month during the NCAA tournament, the guys – who are known and recognized around the world for basketball – are showcasing their individual passions off the court with the support from Degree Men, in hopes to inspire guys everywhere to DO:MORE in their own lives.

With the support of Degree Men with MOTIONSENSE, Anthony has the confidence and protection needed to take his game to the next level and DO:MORE whether he’s running 94-feet up and down the basketball court or going 12-rounds in the boxing ring.

Related Posts

  1. Degree Men Adrenaline Fueled Weekend
  2. The Campaign on Blu-Ray Giveaway
  3. Gary Anthony Williams and Jeannie Roshar Give Insight into L.A. Comedy Shorts Film Festival
  4. Old Spice Crushes It With 48 Hour Social Media Campaign
  5. Budweiser Launches Track Your Bud Program